Football's Magic Money Tree

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Chester Perry
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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 11:30 am

Chester Perry wrote:
Fri Mar 19, 2021 1:53 pm
Leicester City announce their 2019/20 Financial results - another club with huge losses (£67m)

https://www.lcfc.com/news/2071687/lcfc- ... lts-201920

full accounts can be found here

https://resources.lcfc.com/leicesterfc/ ... imited.pdf

@KieranMaguire has been having a look

https://twitter.com/KieranMaguire/statu ... 2863780865
@SwissRamble has a look at those 2019/20 Leicester City financial Results

https://twitter.com/SwissRamble/status/ ... 2399164418

and for those who prefer (or just like) here is his summary sheet for Leicester 2019/20

https://twitter.com/SwissRamble/status/ ... 4571843587

GodIsADeeJay81
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Re: Football's Magic Money Tree

Post by GodIsADeeJay81 » Tue Mar 23, 2021 11:41 am

Is that debt of £180 million??

Chester Perry
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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 11:55 am

I have to say I was expecting the Premier League to have reported on it's Strategic review by now - they did say March quite explicitly. Is it because they cannot agree, it would be no surprise that differences in agenda are deeply entrenched. All clubs are down on revenue over the last 2 seasons and that is likely to happen again next season (rebates/loss on Chinese deal) and there will be conflicting opinions on the next TV deal, particularly after the success of the NFL deal, the Americans have always been a lot more bullish on that than everyone else.

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 12:11 pm

GodIsADeeJay81 wrote:
Tue Mar 23, 2021 11:41 am
Is that debt of £180 million??
More like £298m gross if you include transfer debt - and King Power converted £103m of debt into equity 7 years ago - but your not allowed to say that Leicester have been heavily financed apparently, even if for the most part it has been a very well executed plan that should leave the club on a strong footing going forward if they get regular European Football (but there are about 10 clubs working on that Economic model and it cannot work for them all)
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Re: Football's Magic Money Tree

Post by GodIsADeeJay81 » Tue Mar 23, 2021 12:19 pm

Chester Perry wrote:
Tue Mar 23, 2021 12:11 pm
More like £298m gross if you include transfer debt - and King Power converted £103m of debt into equity 7 years ago - but your not allowed to say that Leicester have been heavily financed apparently, even if for the most part it has been a very well executed plan that should leave the club on a strong footing going forward if they get regular European Football (but there are about 10 clubs working on that Economic model and it cannot work for them all)
Yeah I know some on here admire Leicester and ignore the amount of money poured into the club :lol:

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 12:24 pm

GodIsADeeJay81 wrote:
Tue Mar 23, 2021 12:19 pm
Yeah I know some on here admire Leicester and ignore the amount of money poured into the club :lol:
Still plenty to admire about what they have done and how they have done it, just acknowledge that it was well funded, including the year they topped the Championship and we came second with a very different set of financial circumstances

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 12:27 pm

Miguel Delaney in the Independent on what could become a lost generation of footballers (it could be anything across society really) as a consequence of the pandemic lockdown

‘Would Messi still have been Messi?’ A lost generation of future footballers
Young players have had a crucial formative year taken out of their development. Miguel Delaney examines what it could mean for them and the game they have been kept from

2 hours ago

Since players under the age 16 finally returned to academies in the last week, coaches have been watching for little signs that could mean a lot. Are their touches the same? Have players grown? Has that changed the way they play?

Due to the last lockdown rules - which aligned with the school restrictions - no players 15 or under had played a game since October, to go with the prolonged break from earlier in 2020.

The issue isn’t just one of wasted time or rustiness. It is one of lost time, and maybe lost opportunity. A generation of future footballers from the age of eight to 17 have had a crucial formative year taken out of their development. If a current 15-year-old happens to be one of those who - by quirk of genetics - would develop most at that age, there is the possibility they will never be the player they could have been. Some will go through their entire developmental phase having never played in an underage international tournament, given how competitions have been postponed. That would have been unthinkable for Phil Foden and many of Gareth Southgate’s current squad.

Martin Brock, chairman of the Junior Premier League, sums up the issue with a perceptive question.

“Would Lionel Messi have been Lionel Messi if you took a year out of his development? Do we get Diego Maradona if he couldn’t go out and play on the streets like he did as a kid?”

The biggest question is what this will do to the next generation of the game. Will the effects of the last year be visible across a streak of future players, a kind of football version of the K-Pg boundary where you can immediately tell who had their education during this period?

“I think it would be naive to think it’s not going to affect development,” says Danny Searle, who works in development with Aldershot Town. “Because a lot of kids will have missed almost a year of football.”

Throughout the Covid crisis, elite football has naturally been concerned with the show going on, but what will the show of the future look like? Has enough attention been paid to the production line? Will it be the same quality? More pertinently, will scouts and coaches - and those who make the decisions on academy players - expect the same quality?

It should be stressed this isn’t to necessarily “blame” anyone. It is just an unprecedented situation that could yet have under-considered consequences. It is also a dilemma integral to every educational process.

“You can’t suddenly lose a year of school, and expect the kids to be ready for their GCSEs,” Brock adds. “You wouldn’t expect any kind of performer to lose a year of training, and then still be the same. You can’t. You’ve got to go back a year - but you can’t do that in football.”

As to what the exact effects will be, that has been the subject of considerable debate within coaching circles, as much because of the different way every individual child develops.

Agency: 1/4 of civilian casualties in Yemen are children
What is undeniably true is that every step of education is essential to the next step. It’s all interlinked.

“I’ve seen arguments that it’s not so bad if you’re 13 as opposed to if you’re eight, but another coach will say the opposite,” Brock explains. “I think everyone is losing a bit of football literacy.”

As a basic example, consider the following. One child who is technically brilliant may not have that amplified by a necessary appreciation for tactics, because Covid has interrupted the year in which that would usually be taught, while an instinctive reader of the game may have his budding career undercut because his technical training was broken.

It sums it up that it is perhaps the first steps - those first touches - that are the subject of most debate. If the “10,000 hours” theory has long been debunked, kids still need to play a lot just to get comfortable with a ball. That’s the fundamental foundation-stone of a career, from which everything else comes.

Here, under-10s have been denied hundreds of hours over the last year - both in training and PE, as well as just recreational play.

“It’s the ABCs, as we call them - agility, balance and co-ordination,” Brock says. “If you’re nine years old, you’ve lost a year of just running with a ball, kicking a ball, falling over a ball. So for some that can be the equivalent of losing two years. There’s a big worry.”

Nick Levett, head of coaching at UK Coaching, is one of many who take the opposite view.

“I’m not convinced the lack of ball-time is going to be the issue. What the Manchester United academy did with their kids during lockdown was say ‘just go and be a kid again, climb trees, play, don’t get hung up on football, football, football.’ The idea is the youngest kids get their touch and feel back pretty quick.”

Tony Mee, lead youth development coach at Doncaster Rovers, believes it’s simply about quality over quantity.

“The touches are important, but it can be a bit of a myth. With ball mastery, for example, kids doing toe-taps is a pretty limited exercise in terms of how you would use it in a game. Where the kids might have missed out is if they don’t have siblings or parents who can help with a bit of correction - but it’s really about using that technical ability within a game. It’s an area where some of them are going to be deficient.

“Obviously, even if you’re doing individual development stuff, skills practice, there’s nothing you can do that replicates the game.”

This is what has most been missing from the crisis for young footballers. Competitive games condition and hone talent, while fostering deeper understanding.

“In an academy environment, they’ve got a lot of individual skills that they can carry on refining all the way through their career, but to get that introduction into the 11-a-side game having played 5 v 5, 7 v 7 and 9 v 9 is really important,” Mee says.

It comes down to how a player is internally built up. They learn touches, then they learn to play in an area of the pitch within a structure, then learn more intricate tactical applications. Any disrupted step can distort the whole picture.

“One of the main focuses with 9 v 9 these days is about kids staying on the ball, encouraging dribbling, that sort of thing,” Mee explains. “There’s much less worrying about positions.

“You’re not looking to pigeon-hole them into one position, but to make them effective in an area of the pitch. So, someone may come out of the foundation phase into 11-a-side and they’re not a right-back or right-sided midfielder, but someone who plays in that area of the pitch.

“So there’s almost an argument to be made for those who would have gone to 11 v 11 either this year or next year to have another year of 9 v 9. In our case, it's difficult because the one thing you can’t do is alter the clock.”

To illustrate the point, the next step from there is refining psychological understanding - knowing why and when to play in a certain way - but that is further complicated now by physical changes that have not been complemented by competitive games.

“Kids going through to under-14s, 15s, 16s, they’re being affected tactically and physically, because they’re not getting that top-level fitness after their growth spurts,” Brock says. “They’re hitting adolescence and they’re not getting a lot of football to develop their balance and co-ordination.”

Levett adds: “You have early maturers that might drop off if they’re not well rounded in psyche and everything else, and you might have little ones that have now caught up because they’ve had a massive growth spurt,” Levett adds. “But if the clubs are not aware of what’s going on, it’s quite a tricky time for those age groups.”

This, for Brock, raises an essential question for the future of the game and so many careers.

“Are clubs going to have to adjust expectations as to what they think a good academy player is?”

Levett wonders the same.

“If you get further down that pathway, and people external to you are making critical decisions about your future, there’s definitely an impact there, and we often find that some of the kids that really kick on at 14, 15, 16, they’re the ones we might miss because people make decisions and release them.

“You just hope that professional clubs are looking at it in a sensible way.”

It can also go the other way, where young players feel they have lost what they had.

“I know of one kid who was about to be offered a trial last March,” Brock explains. “In the first lockdown, he worked quite hard to keep his fitness up, doing all the Zoom sessions. He came back in July, and was a bit more out of shape, but kept it up. Then, when the second lockdown came in November, they just couldn’t keep him motivated. He felt he’d lost his chance.

“There’s a huge drop-off in that 15-to-16-year-old age group anyway, but this is just going to make it more pronounced, because I wonder if clubs will go ‘OK, they’ve lost that last year and a half, that finishing school for them. We won’t take any’, or just one or two superstars, and they won’t take a chance on any more. It worries me.”

There is a concern that will change, and limit, the very complexions of future professional careers.

“I think where it’s really paramount are under-16s - because they are players looking at going into a full-time - and at under-18, as some clubs are looking to trim squads. So these players might have looked to get a one-year pro contract, which is more or less a development deal, go and play under-23s football then go out on loan, but that option might not be available to them.”

“I think clubs are going to take the easiest option of taking the best, and won’t worry so much about developing those who might come through late,” Brock adds. “I guess the flip side of that is whether we see more Jamie Vardys, or - actually - are we never going to see a Jamie Vardy story from this period because these kids have lost too much time in football, and there are not going to be options.”

This may have tangible effects on what the game looks like, and affect its very variety of player. Of the 277 current Premier League players who went through the majority of their football formation in England, for example, only 86 came through the division’s academies.

The breakdown of Premier League player origin can be seen below. The numbers are taken from where players spent the majority of their formative years.

PREMIER LEAGUE PLAYER ORIGIN
‘Big six’ academies: 50

Rest of Premier League: 36

Championship: 48

League One: 16

League Two: 14

Non-league: 12

France: 44

Spain: 28

Brazil: 23

Portugal: 22

Germany: 18

Netherlands: 16

36 other countries: 224

The variety of this alone could well be affected.

“I think the production line will always be there, it just might look different in future,” Mee argues. “The football seasons over this period - 2020-21 and maybe even 2021-22 - could look completely different from any other football season that ever existed. If players can’t get an opportunity at 14, 15 and particularly 16, clubs might decide next year they’re going to use boys already in their system, whatever effect that has on their under-18 programme for example. Previously, we [Doncaster] might have looked to recruit boys from London that were released by category-one clubs. Now, if clubs only recruit locally from within their system, there are added implications - not everybody has access to digs. There may well be a knock-on effect. Maybe players that were ignored get scouted locally at 19, 20, 21.”

This is another element. There may be unintended consequences, that also lead to unexpected positives.

“I think as you start to spread more through the ladder, there will be different effects,” Searle says. “If you look at the pool of talent in England at the moment, we’ve got a lot of riches. You only have to look at those in and around the England under-21s. It’s a credit to the players and the people who have worked with them. I’m confident with the level of coaches that are out there, these players can catch up.”

Elliott Massingam, a coach at West Brom, also strikes a hopeful note.

“Let’s take a group of nine-year-olds, from any club in the country, it may be five years time, when they’re under-14, and you can compare them to under-14 groups you’ve had in the past - then you might be able to tell the effect of all this.

“But kids are resilient, kids bounce back, I don’t think what’s gone on in the last 10 months or so is going to have a huge long-term effect on development.”

Time will tell, but time is also the issue.

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 12:59 pm

Chester Perry wrote:
Mon Mar 22, 2021 7:34 pm
as a follow-up to this morning's post how about this from today's Guardian looking at how the worlds biggest carbon producers seek to hide behind sports sponsorship, naturally football is prominent in the outlets of such sponsorship

Major climate polluters accused of greenwashing with sports sponsorship
Report reveals more than 250 deals between high-carbon industries and leading sports teams

Matthew Taylor
Mon 22 Mar 2021 06.01 GMT

Polluting industries are pouring hundreds of millions of pounds into sports sponsorship in an attempt to “sports-wash” their role in the climate crisis, according to the authors of a report published on Monday.

The study reveals more than 250 advertising and sponsorship deals between some of the biggest corporate polluters and leading sports teams and organisation.

Andrew Simms, a co-director of the New Weather Institute and one of the report’s co-authors, said: “Sport is in the frontline of the climate emergency but floats on a sea of sponsorship deals with the major polluters. It makes the crisis worse by normalising high-carbon, polluting lifestyles and reducing the pressure for climate action.”

The report, by the New Weather Institute, the climate charity Possible and the Rapid Transition Alliance, identified advertising and sponsorship deals with major polluters across 13 different sports, including football, cricket and tennis. Football was found to have the most deals, receiving 57 sponsorships from high-carbon industries ranging from oil and gas corporations to airlines.

Simms said: “We know about ‘greenwash’ – when polluters falsely present themselves as environmentally responsible. This is ‘sports-wash’ – when heavily polluting industries sponsor sport to appear as friends of healthy activity, when in fact they’re pumping lethal pollution into the very air that athletes have to breathe, and wrecking the climate that sport depends on.”

He said “major polluters” had replaced tobacco companies as big sports sponsors. “They should be stopped for the same reason tobacco sponsorship ended: for the health of people, sports and the planet.”

The study follows a high-profile campaign against UK arts institutions’ sponsorship deals with oil and gas giants. Several have now cut their ties to fossil fuel companies.

The authors of the report say sport will be the next battlefield in challenging the social licence of polluting industries.

“Sport has been a gamechanger in raising awareness and rapidly shifting opinions and policy on vital issues ranging from child poverty to racism,” said Simms. “Now it could be set to do the same for climate change.”

The report claims that the car industry is the most active high-carbon sector courting sports sponsorship, with 199 different deals across all sports. Airlines come second with 63, followed by oil and gas companies such as Gazprom and Ineos, whose deals have previously been criticised by climate campaigns. When Ineos was preparing to take over sponsorship of Team Sky cycling in 2019, a spokesperson for the chemicals company said it was committed to moving towards a circular economy.

The report reveals the carmaker Toyota as the largest sponsor with 31 deals, followed by the airline Emirates with 29 partnerships.

A spokesperson for Toyota said it could not comment in detail without seeing the full report, adding that the company had been “the world leader in low-emission electrified vehicles for 25 years” and had “amongst the lowest CO2 fleet averages of any major volume manufacturer and is committed to some of the most ambitious environmental goals of any mobility company”.

Emirates did not respond to requests for comment.

Campaigners argue that the findings in the report appear to undermine recent pledges made by many clubs and sports bodies to take action on climate breakdown.

Melissa Wilson, a member of the GB rowing team for the Tokyo Olympics, is one of the athletes supporting the campaign. “As athletes, we focus a lot on keeping sport ‘clean’ through prioritising anti-doping,” she said. “Yet continuing to pollute in the face of the climate emergency is the Earth equivalent of doping or scoring own goals. By keeping polluting sponsors on board, sports detract from their opportunity to play a productive part in the race to zero carbon. It’s time for sports and athletes to change that.”
I have managed to find the source report for that Guardian article - Sweat not oil: Why sports should drop advertising and sponsorship from high carbon polluters’,

https://www.rapidtransition.org/wp-cont ... 2021v3.pdf

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 1:20 pm

Part 2 of the Telegraph's series looking at the to do lists for the boardroom executives of the big six - today it is the turn of Arsenal -

Arsenal's summer to-do list: A plan to keep Martin Odegaard and kicking out the troublemakers
The arrival of Richard Garlick, the tricky striker situation and continuing Mikel Arteta's culture shift are all on the agenda

By Sam Dean 23 March 2021 • 12:00pm

The spotlight falls on Arsenal for the second of six pieces this week looking at the in-trays of executives and decision-makers at the Big Six. Check back in tomorrow for Manchester City.

Playing staff
There are two key positions for Arsenal to address in the summer. The most pressing is perhaps the number 10 role, where Martin Odegaard has been superb since arriving on loan from Real Madrid in January.

The dream scenario would be keeping Odegaard, but such an outcome feels unlikely at this stage. Firstly because Real Madrid will no doubt be impressed with his performances in north London so far, and secondly because the Spanish side will not have much money to buy new players.

If Madrid do decide to sell, Odegaard will be expensive. Other clubs will also be interested, and the Norwegian is clearly capable of playing Champions League football (which Arsenal are unlikely to be able to offer). Arsenal’s best hope might be to convince Odegaard that this is the best place for his ongoing development, and perhaps push through another loan move.

The other area of huge importance is the central striking position. Alexandre Lacazette’s contract expires in the summer of 2022, meaning this is Arsenal’s last chance to raise some funds through his sale. Do they keep him for a year and allow him to leave for free, or even offer him a lucrative new deal?

Eddie Nketiah’s contract is also up in the summer of 2022, and he has shown little this season to make Arsenal think he is ready to be the first-choice striker in the long-term. The time has surely come for Mikel Arteta and technical director Edu to find a new forward, someone who is young enough and good enough to lead the line for the next few years at least. It is a tough ask, though, as finances will be tight.

The right-back position is another area of interest, with doubts over Hector Bellerin’s long-term future. Cedric Soares and Calum Chambers are good options but, if Bellerin is sold, Arsenal would surely consider investing in a dynamic right-back who can provide the same threat that Kieran Tierney offers on the left flank.

Non-playing staff
The imminent arrival of Richard Garlick is key to Arsenal’s off-field restructuring. They will hope it marks the end of a period of unprecedented turbulence at the top of the club, with executives coming and going at a relentless rate over the last three years.

A large part of Garlick’s role will be to manage player contracts, which have been a constant source of problems for Arsenal in recent seasons. Too many players have either left for free, or been so overpaid that the club has been unable to find buyers for them.

It will take time for Garlick, who joins from his role as the Premier League’s director of football, to steady the ship on this front but Arsenal need someone of expertise in such a role following the departure of previous contracts specialist Huss Fahmy last year.

Fahmy was credited for taking an innovative approach to contracts, although his style was not always appreciated by the agents of the players. Garlick needs to find a better balance, and alongside the other executive leaders at the club, must make steady decisions that will lead to some long-lost stability within the first-team squad.

It will be a crucial summer for Edu, who impressed when it came to signings last year (Gabriel Magalhaes and Thomas Partey have been good additions) but was not quite so successful with regard to their outgoings. He will be expected to find buyers for the likes of Matteo Guendouzi and Lucas Torreira, at the very least.

Business
While Arsenal’s latest financial accounts made for uncomfortable reading (the headline figure was a £47.8m loss) there was some encouragement to be found in their commercial numbers.

In the year ending May 31 2020, Arsenal’s commercial revenues increased from £110.9m to £142.3m, thanks primarily to the renewal of their partnership with Emirates and the start of their kit deal with Adidas. Those deals will remain in place this summer, although the club’s controversial deal with Visit Rwanda (worth £10m per year) is due to expire at the end of this season.

The first-team wage bill remains a significant problem for Arsenal to manage without Champions League football. Even with Mesut Ozil out of the picture, the signing of Partey and the new contract awarded to Pierre-Emerick Aubameyang means it remains excessive, provided they do not qualify for the Champions League by winning this season’s Europa League.

The culture
Since his first day on the job, Arteta has been determined to shake up the culture at Arsenal. He has demanded improved standards across the club, and has been strict in imposing those standards on his players. The recent decision to drop Pierre-Emerick Aubameyang for lateness was a perfect example of his desire to change attitudes within the club.

The January transfer window represented a key moment for Arteta when it came to improving this internal culture, as it saw the departure of unwanted players such as Sokratis, Mesut Ozil and Shkodran Mustafi. The squad was previously too big for Arteta to manage, and there were too many personalities who were not buying into the overall project.

That process will need to continue in the summer. What will happen with Guendouzi, for example? The young Frenchman has failed to meet Arteta’s behavioural standards before, and he is now having troubles on his loan spell in Germany, where he has fallen out of favour at Hertha Berlin.

It does not take many disruptive influences to derail the entire culture of the club, and Arsenal will have to take a decision on Guendouzi when his loan spell ends. It would be a surprise if Arteta and Edu did not try to sell the 21-year-old.

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Re: Football's Magic Money Tree

Post by GodIsADeeJay81 » Tue Mar 23, 2021 1:25 pm

Regardless of results I've been impressed by Arteta and his efforts to change the culture at Arsenal.

It was always going to be a long term project for anyone so its going to be interesting watching.

Some on here are adamant Dyche couldn't manage the personalities at a bigger club, but Arteta is getting the chance to do so in his first job and being supported by the club.
Who's to say Dyche wouldn't be given the same support...

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 1:41 pm

GodIsADeeJay81 wrote:
Tue Mar 23, 2021 1:25 pm
Regardless of results I've been impressed by Arteta and his efforts to change the culture at Arsenal.

It was always going to be a long term project for anyone so its going to be interesting watching.

Some on here are adamant Dyche couldn't manage the personalities at a bigger club, but Arteta is getting the chance to do so in his first job and being supported by the club.
Who's to say Dyche wouldn't be given the same support...
The difference for Arteta is, he was a top player and was highly regarded for his work at Manchester City under Pep, who talked him up quite a bit, Dyche is regarded as a Dinosaur by many foreign players and in particular by fans at entitled clubs. The best chance Dyche has of managing a big 6 club is going abroad, probably Germany or Italy and being successful with European runs - unfortunately for Dyche his reliance on deeply understanding a players character. and demanding absolute control would make such a move unlikely - it would require a change in his demands.

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 2:37 pm

SportsProMedia with a breakdown analysis of that NFL deal - makes for fascinating reading as you look for ways that the Premier League and others can learn from it. The thing lacking in Europe is the ability to sign these huge mega deals and still have free to air for the local team in the local market, there are no pan European broadcasters, the language and cultural differences are just too great. What is interesting is that free to air in the local market for all games does not seem to affect attendance. I am sure that is something that American owners in particular would want to discuss (though not necessarily free to air)

https://www.sportspromedia.com/analysis ... -streaming

There is more detailed analysis in the associated podcast which is is available at the bottom of the linked page

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 5:55 pm

Chester Perry wrote:
Fri Mar 19, 2021 4:11 pm
This is an interesting take on that new United shirt deal - particular the new market reach of the advertiser and the opening of an Automotive partner deal created by the exit of Chevrolet - as ever there is always much much more to consider than the face value of the like for like swap

https://twitter.com/DrRob_Wilson/status ... 7409165314

EDIT
Then we also have this from Simon Chadwick on some of the areas that Manchester United and TeamViewer may link up, no surprise about the China link, even though it is a German business. There are a fair few German fans not happy that this money is going to united rather than a German club, that in itself suggests the market place and planned tie-ups

https://twitter.com/Prof_Chadwick/statu ... 6895393798

EDIT not everyone is convinced by Manchester United's new sponsor though, or that a new automotive partner will cover the the total lost revenue

https://twitter.com/tariqpanja/status/1 ... 4869535744
The Unofficial Partner Podcast looks into exactly what the new Manchester United Shirt Sponsorship Deal is about and for

https://www.unofficialpartner.com/podca ... -utd-shirt

This is very good and goes to illustrate just how much our commercial department has to develop to grow in the way our new owners require

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 9:27 pm

In a move that will have provided some relief to Italian clubs and have the Premier League quietly cheering CBS have outbid ESPN for the next cycle of Serie A rights in the US - adding to a raft of football rights they have bid on recently. The impasse on domestic rights still remains for Serie A though - from SportsBusiness. While the uplift is 30% on the previous deal it is still less than a third of the current Premier League deal. What is looks certain now is that Comcast/NBC are going to have some serious competition for the Premier League rights later this year, especially if the Premier League is prepared to offer a 6 year deal again as it is viewed as the premium football product in America.

CBS Sports secures US rights to Serie A
Bob Williams, US office
March 23, 2021
(Credit: Getty Images)

CBS Sports has acquired the United States broadcast rights to Serie A for the 2021-24 cycle in a reported $200m (€170m) deal.

The Italian top-flight soccer league has been broadcast in the US on ESPN since the 2018-19 season, mainly via streaming service ESPN+. That deals finishes at the end of of the 2020-21 campaign.

According to reports from Italy, CBS Sports will initially pay €55m a year for the rights, which will incrementally rise to €58m annually.

In addition, the network has acquired Coppa Italia rights for €6m a year, or €18m total.

According to World Soccer Talk, both ESPN and CBS Sports were very competitive through two rounds of private bids.

Serie A chief executive Luigi De Siervo said he was delighted that a major company such as ViacomCBS picked up the US rights to the league.

He added that Serie A had increased its rights value by over 30 per cent in the US with this deal.

De Siervo noted this was not a “moment of arrival” in the US but the beginning of a new path to grow the league’s presence in North America.

The move further proves just how important global soccer rights have become in the crowded and competitive US streaming landscape, as ViacomCBS’s Paramount+ looks to continue to make a mark.

It also shows that ESPN+ has a legitimate competitor in Paramount+ for these rights.

Indeed, parent company ViacomCBS recently announced it plans to sell $3bn in stock to invest in streaming.

In a statement, the company said it would use the cash generated from the sales “for general corporate purposes, including investments in streaming.”

“We knew that the soccer fanbase was passionate, lined up with streaming demographics generally and we thought it was a good fit,” Jeff Gerttula, CBS Sports digital executive vice-president and general manager, recently told SportBusiness.

“It drove our investment decision to begin with and it’s probably playing out more so than we even hoped. It is at the high end of what our expectations were. The audience is a great fit. With soccer, every week you’re offering something. There’s a volume of content and a consistency where you keep that audience engaged and then growing,” Gerttula said.

Thus far, CBS Sports’ soccer coverage has comprised of the English-language rights to the Uefa Champions League, Europa League and Super Cup, as well as the National Women’s Soccer League.

It has proven a huge success with the NWSL gaining record television ratings on the main CBS network in 2020, during the first year of the two parties’ domestic media-rights deal.

As part of the original agreement with Uefa, CBS Sports will also carry the third-tier Europa Conference League from the 2021-22 season, the tournament’s first season.

To coincide with the Paramount+ rebranding, CBS Sports added three new rights deals, as well as a series of complementary documentary programming to bolster its soccer offering.

Paramount+ will offer more than 200 Concacaf matches, following a multiyear media rights deal between CBS Sports and the regional governing soccer body.

Coverage includes the exclusive English-language rights in the US to this year’s Concacaf Nations League Finals, the regional qualifiers for the 2023 Fifa Women’s World Cup, and the new Women’s Concacaf Nations League.

In addition, Paramount+ will stream more than 300 matches a year from Argentina’s top soccer division Liga Profesional de Fútbol, and more than 360 matches a year from Brazil’s equivalent Campeonato Brasileiro Série A.

In May, Paramount+ will air the documentary Sir Alex Ferguson: Never Give In, plus there will be a series of original documentaries called Stories From the Beautiful Game by Pete Radovich, CBS Sports’ Champions League producer.

Despite the interest from US broadcasters, De Siervo is expecting a significant reduction in the overall value of international broadcast rights to the league.

Earlier this month, Serie A made alterations to the countries and regions on offer in some of its international rights packages as it invited agencies and broadcasters to increase their bids for the 2021-24 cycle by March 10.

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Re: Football's Magic Money Tree

Post by Chester Perry » Tue Mar 23, 2021 10:52 pm

Chester Perry wrote:
Tue Mar 23, 2021 12:59 pm
I have managed to find the source report for that Guardian article - Sweat not oil: Why sports should drop advertising and sponsorship from high carbon polluters’,

https://www.rapidtransition.org/wp-cont ... 2021v3.pdf
The Guardian's Football Weekly Podcast does a The climate crisis and football special

the blurb

Max Rushden and Barry Glendenning are joined for a football and climate crisis special edition by David Goldblatt – author of The Age of Football – the global game in the 21st century, Ollie Hayes of the Sustainababble podcast, and Dale Vince, founder of Ecotricity and chairman of Forest Green Rovers, recognised by Fifa and the UN as the world’s greenest club

In this special edition we look at the impact football has on the climate emergency, and the impact global heating will have on football, with grounds including Chelsea, Southampton, West Ham and Norwich all forecasted to be partially or totally flooded by 2050.

From private jets for football teams to fans travelling the world to follow them. From new kits being designed and made every season to the suspect climate-friendly credentials of the game’s biggest sponsors.

Dale Vince is leading the way at Forest Green Rovers, where the organic pitch is mown by a solar-powered robot, the players play in kits made from recycled coffee beans and all the food is vegan. Their all-wooden stadium has planning permission and they believe it will be the greenest football stadium in the world.

Is playing less football the most important thing the game can do? Should away fans still be travelling to games when crowds are allowed back into stadiums? And shouldn’t Fifa be reducing, not expanding the number of international tournaments and friendlies?

https://www.theguardian.com/football/au ... al-podcast

The podcast refers to the The Football for the future campaign which you can find out more about here https://footballforfuture.org/

It also refers to an article "The Green Future" by Tim Walters in the Blizzard - that is not available online but The Blizzard did this short podcast on the article

https://theblizzard.co.uk/podcast/the-green-future/
Last edited by Chester Perry on Tue Mar 23, 2021 11:53 pm, edited 1 time in total.

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Re: Football's Magic Money Tree

Post by elwaclaret » Tue Mar 23, 2021 11:37 pm

That is the key thing. Burnley have the manigerist manager of all managers in SD.... Even Here coaches are becoming common. There are very few clubs who could or even would be looking for half of what SD oversees with Burnley... in that way it is always going to be very difficult for Burnley and SD to ever call it quits.

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Re: Football's Magic Money Tree

Post by elwaclaret » Tue Mar 23, 2021 11:56 pm

Chester Perry wrote:
Tue Mar 23, 2021 10:52 pm
The Guardian's Football Weekly Podcast does a The climate crisis and football special

the blurb

Max Rushden and Barry Glendenning are joined for a football and climate crisis special edition by David Goldblatt – author of The Age of Football – the global game in the 21st century, Ollie Hayes of the Sustainababble podcast, and Dale Vince, founder of Ecotricity and chairman of Forest Green Rovers, recognised by Fifa and the UN as the world’s greenest club

In this special edition we look at the impact football has on the climate emergency, and the impact global heating will have on football, with grounds including Chelsea, Southampton, West Ham and Norwich all forecasted to be partially or totally flooded by 2050.

From private jets for football teams to fans travelling the world to follow them. From new kits being designed and made every season to the suspect climate-friendly credentials of the game’s biggest sponsors.

Dale Vince is leading the way at Forest Green Rovers, where the organic pitch is mown by a solar-powered robot, the players play in kits made from recycled coffee beans and all the food is vegan. Their all-wooden stadium has planning permission and they believe it will be the greenest football stadium in the world.

Is playing less football the most important thing the game can do? Should away fans still be travelling to games when crowds are allowed back into stadiums? And shouldn’t Fifa be reducing, not expanding the number of international tournaments and friendlies?

https://www.theguardian.com/football/au ... al-podcast
Pretty much that football remains convinced it is a special case. At a time when all businesses are planning for the future football is expanding eauropean competitions. Sponsors want full stadiums, look how cups have died and burned before because fans did not really buy into them... yet they continue to demand more of true supporters who they use to sell their product to media, so media can sell it back...

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Re: Football's Magic Money Tree

Post by dibraidio » Wed Mar 24, 2021 11:05 am

Chester Perry wrote:
Tue Mar 23, 2021 11:30 am
@SwissRamble has a look at those 2019/20 Leicester City financial Results

https://twitter.com/SwissRamble/status/ ... 2399164418

and for those who prefer (or just like) here is his summary sheet for Leicester 2019/20

https://twitter.com/SwissRamble/status/ ... 4571843587
In the Leicester Mercury the article on this says :
The pre-tax loss of £67m is not unusual by Premier League standards amid the pandemic, with West Ham, Brighton, Spurs, Southampton, and Everton all posting losses of more than £60m for the financial year.

Those kind of losses put people's transfer spending expectations into context.

I don't know what the current deal is with FFP and the Champions League but Leicester's 157m wage bill exceeds their turnover by 7m.

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 11:05 am

There are suggestions that UEFA is going to significantly change it's financial fair play rules, allowing for greater investment by clubs/owners - you have to suspect that means via share equity - if so it is likely to mean another arms race that will leave most clubs (including ours) even further behind.

https://twitter.com/tancredipalmeri/sta ... 5112560642

It is interesting that the source is BeINSport/Qatar related

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 11:49 am

It isn't a surprise but it is the right tone to set, will the other big clubs follow this lead? - Manchester United freeze season ticket prices for next season (I do ot think this includes all the corporate seats though) - from the Independent

Manchester United freeze season ticket prices for 2021/22
For a 10th straight year, prices in general admission areas will not be raised

Andy Hampson
44 minutes ago

Manchester United have frozen their season ticket prices for the 2021/2022 campaign.

It will be the 10th successive season in which the Premier League club have opted against raising prices in general admission areas at Old Trafford.

Man United have not played in front of home fans for more than a year due to the Covid-19 pandemic but are planning for the return of their supporters next season.
r with restricted capacity, however, refunds or pro-rata rebates will be offered.

Richard Arnold, United’s group managing director, said: “This past year has tested all of our resilience. Fans have missed being at Old Trafford and we have missed them being there.

“While we will continue to plan for every eventuality, we are announcing our plans for season-ticker holders for next season with optimism that this will be a fresh start and a long-awaited step towards normality.

“Season-ticket prices have been frozen for the 2021-22 season, as part of our ongoing commitment to fair pricing that has been a fundamental part of our ticketing policy for some time.

“This marks the 10th successive season that the club has kept prices frozen in general admission areas of the stadium.

“Our policy for season-ticket holders is fair and simple – fans will only pay for matches that they are entitled to attend if capacity restrictions are required.”

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 1:07 pm

dibraidio wrote:
Wed Mar 24, 2021 11:05 am
In the Leicester Mercury the article on this says :
The pre-tax loss of £67m is not unusual by Premier League standards amid the pandemic, with West Ham, Brighton, Spurs, Southampton, and Everton all posting losses of more than £60m for the financial year.

Those kind of losses put people's transfer spending expectations into context.

I don't know what the current deal is with FFP and the Champions League but Leicester's 157m wage bill exceeds their turnover by 7m.
You have to look at when the financial year ends and how much tv/commercial income was deferred into this seasons accounts to get a real picture - Our club and Sheffield Utd (Palace as well I think) have opted to make things clearer by changing the year end to July 31st, that way all revenues for the season are clearly recorded - still be 13 months of costs for us though including wages - it will be interesting to see if we stick with the new date going forward

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 1:11 pm

Part 3 of the Telegraph's to Do list - looking at the Boardroom decisions of to be made by the Premier Leagues big six - today it is the turn of Manchester United

Manchester United summer to-do list: Help for Solskjaer, less influence for Woodward – and a move for Ronaldo?
Ole Gunnar Solskjaer is going to have some hard decisions and sacrifices to make but will new roles really fix club's recruitment failings?

By James Ducker, NORTHERN FOOTBALL CORRESPONDENT
24 March 2021 • 12:00pm


The spotlight falls on Manchester United for the third of six pieces this week looking at the in-trays of executives and decision-makers at the Big Six. Check back in tomorrow for part four on Man City

Playing staff
The most important summer transfer window of Ole Gunnar Solskjaer’s two-and-a-half-year reign as Manchester United manager will also be the most challenging. United are still short of a top-class centre-forward, a fast, reliable, pedigree centre-half, a pacey, technical right-winger who offers creativity, good delivery and goal threat, a first-rate defensive midfielder and genuine competition at right-back for Aaron Wan-Bissaka. The goalkeeper conundrum also needs resolving, with Dean Henderson unprepared to spend another season as David De Gea’s deputy and De Gea - the Premier League’s highest-paid player on £375,000 a week - not someone United want twiddling his thumbs on the bench.

Filling all of those positions in ordinary circumstances would be impossible but, given the impact of the coronavirus pandemic on finances, Solskjaer is going to have some particularly hard decisions and sacrifices to make and United will have to be much more creative and agile in the market - and sell well, and decisively, something they have not tended to be good at.

The need for a striker is already pressing but will become doubly so if Edinson Cavani departs at the end of the season, as his father Luis has suggested will happen. Anthony Martial cannot be relied upon and expecting 19-year-old Mason Greenwood, for all his talent, to carry the burden of leading the line for an entire season is too big a jump for a player whose 53 starts to date have come predominantly in a right-sided attacking role.

The noises from Old Trafford are that the club is already reluctant to become embroiled in an auction for Borussia Dortmund’s prolific Norway striker Erling Haaland, amid fierce competition from Manchester City, Real Madrid and Chelsea. There is also the added complication of Haaland, who turned down Solskjaer 15 months ago, being represented by Mino Raiola. United have endured a turbulent relationship with the agent, particularly in regard to his representation of Paul Pogba, whose future at Old Trafford remains unclear and another headache for Solskjaer to resolve. Talks over a new deal are happening but there has yet to be a formal contract offer and it could be in Pogba’s interests to wait until after the Euros this summer before making a decision.

Race for Haaland: Man Utd, Man City and Chelsea all in the hunt - but what are their chances?
There is a long-standing interest in Harry Kane, but Daniel Levy would be steadfastly opposed to selling the Tottenham and England captain to United, and there is a persuasive case to be made for a move for Cristiano Ronaldo, who is approaching the final year of his contract with Juventus, but where a return to Old Trafford would factor in the 36-year-old Portugal forward’s ambitions is unclear and his wages are colossal.

Solskjaer could be forced to look for more creative solutions in the position if he does not have an ace up his sleeve and redirect funds to plugging holes on the right wing and at centre-half. Interest in Jadon Sancho remains but only at lower levels than the £108 million price they balked at last year and there could yet be competition from the likes of Liverpool in the Dortmund and England winger. It also seems unlikely that Dortmund would sell both Sancho and Haaland in the same summer.

United are in talks with Eric Bailly about a new contract but the Ivory Coast centre-half - who has 15 months left on his existing deal - has grown frustrated by the lack of starting opportunities and wants more regular playing time. Harry Maguire and Victor Lindelof remain Solskjaer’s first-choice pairing but United have been canvassing for a new centre-half for a year.

United have struggled to sell well in the past but it will be the most surefire way of Solskjaer swelling his transfer kitty this summer. Jesse Lingard has impressed on loan at West Ham United and should be in demand and Solskjaer may have big decisions to make over the likes of midfield outcast Donny van de Beek, particularly if Pogba stays, and the mercurial Martial. Sergio Romero will leave as a free agent and a host of other players face uncertain futures, including Juan Mata, Diogo Dalot, Andreas Pereira and Phil Jones. There could also be strong interest in the likes of Daniel James, Brandon Williams and Axel Tuanzebe. United have a valuable opportunity to clear considerable space on the wage bill and bring in funds.

Non-playing staff
Solskjaer has 15 months left on his own contract and is in line for a new deal as things stand, with Champions League qualification likely to be secured, although United must win the Europa League to avoid finishing a fourth consecutive season without a trophy for the first time since 1989 following their meek FA Cup exit at the hands of Leicester on Sunday. The Norwegian has retained strong support from United’s board this season, and a notable section of the fanbase, but the pressure to deliver next term is likely to grow markedly.

Questions have been asked about whether United need to add a more experienced coach to the set-up given that the majority of training sessions are led not by Solskjaer, but 34-year-old Northern Irishman Kieran McKenna who only had experience of coaching Tottenham and then United’s Under-18 sides before being drafted into United’s first team set-up by former manager Jose Mourinho for the turbulent final six months of his reign.

The most notable changes behind the scenes came a fortnight ago when United, having rejected calls to appoint a renowned recruitment specialist such as Lille’s Luis Campos or Sevilla’s Monchi, opted to make in-house appointments by promoting former midfielder Darren Fletcher to the role of technical director and John Murtough as football director. Murtough is now the only football figure who reports directly to executive vice-chairman Ed Woodward, bar Solskjaer.

Fletcher, who returned to United in October initially to work with the Under-16s, joined Solskjaer’s first-team staff three months later and will continue to help the manager where needed despite the focus now being on his new technical role, which will include assisting director of football negotiations Matt Judge in talks with potential signings. It remains to be seen if Murtough and Fletcher will be properly empowered to help bring about significant improvements in the quality of United’s recruitment operation, which has been one of the club’s biggest problems over the past decade.

The business
Every game without fans costs United around £4.25m in lost matchday income so qualifying for the Champions League has never been more important, all the more so given that the club is facing the prospect of a second successive summer without a pre-season tour, which is worth anything between £12m and £20m. The significance of Champions League football was reflected in the latest accounts which showed a £52m drop in matchday income for the second half of last year, due to the pandemic, effectively being offset by a near £59m rise in broadcast income following the club’s return to Europe’s premier club competition this season.

United should be back in the Champions League again next season and that, coupled with the newly-announced shirt sponsorship deal with German technology company TeamViewer, has given the club some crucial visibility over finances going forward at a time when they need to finalise transfer plans. TeamViewer will replace Chevrolet for the start of next season and are paying around £47m annually over the course of the five-year deal which, while a little less than the Chevy deal, still represents remarkable business in this financial climate. United’s £22.5m-a-year training ground and training kit sponsorship deal with Aon - the club’s third-biggest commercial contract after the £75m-a-year Adidas kit partnership and the TeamViewer arrangement - also expires this summer and having a lucrative replacement deal is also vital.

The club has also frozen season ticket prices for a tenth consecutive season as they prepare to welcome back supporters to Old Trafford. In addition to freezing season ticket prices in general admission areas of Old Trafford, United have confirmed they will offer rebates or refunds should games continue to be played behind closed doors or at restricted capacity. It remains to be seen how many fans will be permitted at games at the start of next season but United believe they can accommodate 23,500 supporters socially distanced. Fans will also be given the option to sit one season out but still retain previous loyalty privileges when buying a season ticket for 2022/23.

The owners
Manchester United executives Joel Glazer, Avram Glazer and Ed Woodward prepare to ring the opening bell at the New York Stock Exchange
United have spent in excess of £1 billion servicing debt the Glazer family loaded on to the club CREDIT: GETTY IMAGES
United have spent far in excess of £1 billion servicing the debt the Glazer family loaded on to the club with their takeover in 2005 and in the previous five seasons alone £112m has been paid out in dividends, the majority of which has gone into the pockets of the club’s American owners. Avram Glazer made himself even more unpopular this month when it emerged that the co-chairman was in line for a £70m windfall through the sale of five million sales in United, which will have no bearing on the owners’ control and running of the club given the share structure in operation.

A statement from United confirmed that none of the proceeds would be reinvested in the club which, at a time when revenues fell by almost a fifth last season and Old Trafford remains in serious need of a makeover, will be galling to many supporters. The issues with the owners are about more than just money, though.

Their micro-management of United is a significant factor behind the wheels turning so slowly at Old Trafford and there are doubts about how much influence Solskjaer really wields, and how many decisions he wants to make get vetoed. Woodward has suggested privately that Murtough’s new role will allow him to take a step back on recruitment, with all enquiries now funnelling through the football director, but it remains to be seen how much control the man who runs the club on a day-to-day basis relinquishes over football specific operations. Woodward, ultimately, will implement what the Glazers want - on and off the field.

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 1:42 pm

Serie A clubs are apparently to discuss and vote again on the Domestic rights deal this Friday - I think that will be the 6th time in 5 weeks yet nothing has changed. It reminds me of Andrea Agnelli's approach to the ECA, we will talk and vote on this until we get the right decision (which is whatever he wants it to be).

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 2:07 pm

Chester Perry wrote:
Mon Mar 22, 2021 7:23 pm
This is a bit of a strange story from the Telegraph (one they are currently showing in front of the paywall) - I didn't think it was possible to pay bonuses with these monies

Is the FA about to use taxpayer money to fund Euro 2020 player bonuses?
With the FA receiving a £175m loan to help with losses caused by Covid, MPs want to know if any will end up in the pockets of players

By Ben Rumsby
22 March 2021 • 2:17pm

The Government and Football Association are under pressure to reveal whether the latter’s £175 million taxpayer-backed loan would be used to pay England players bonuses at the European Championship.

MPs called for the Treasury and FA to “’fess up” about the terms of the ultra-low-interest Bank of England loan amid fears millions of pounds of public money would end up in the pockets of Gareth Southgate’s Euro 2020 squad.

Anyone making use of what is called the Covid Corporate Financing Facility (CCFF) must commit to “pay restraint” unless they undertake to return all money borrowed through it before May 19.

As revealed by the Daily Telegraph, when the English Football League sought to borrow £75m through the same scheme last month, it was told it could only do so if its clubs agreed unprecedented curbs on player pay rises and bonuses.

Neither the Treasury nor the FA – which secured its own loan almost six months ago and as of last week had yet to repay a penny – would divulge when the latter was due to cough up what it owed or whether it was subject to similar conditions to those imposed on the EFL.

That compounded fears the cash given to the FA would be used to pay performance bonuses to England players at the postponed Euro 2020, which is due to be played between June 11 and July 11.

At the last World Cup, Southgate’s 23-man squad pocketed millions for finishing fourth under a bonus structure believed to peak at £5 million for winning the tournament.

Any Euro 2020 bonus would be paid a year after the FA announced the coronavirus crisis would force it to make 124 roles redundant – 15 per cent of its workforce – amid potential losses of about £300m.

Southgate, who was on a bonus of up to £1.5m at the World Cup, took a 30 per cent pay cut in April as a result of the crisis.

Julian Knight, the chairman of the Digital, Culture, Media & Sport select committee, said the Treasury and FA “ought to "fess up and be transparent” about what he said was “taxpayer money”.

He added: “It would seem to be wrong if this applied to the EFL but didn’t apply to the FA. The EFL has no control over player pay so that doesn’t seem fair on the EFL.”

Clive Efford, Labour’s former shadow sports minister and a committee colleague of Knight’s, said: “There is absolutely no way this should be kept a secret.

“They should make it clear that the terms and conditions that apply to that loan scheme applies to everyone equally.

“Most football fans would give their right arm to play for England. I’m surprised they need bonuses."

Steve Brine, a former Conservative minister turned DCMS select committee member, added: “I don’t think England players should get bonuses, full stop. They’re paid a lot of money as it is.”

The CCFF was set up last March to provide loans of up to a year to companies that could prove they made a material contribution to the British economy.

Tottenham Hotspur were first from the world of football to borrow from it in June when they were also awarded £175m, due to be repaid by March 31, plus 0.5 per cent interest.

The club promised the facility would not be used to buy players but “ensure we have financial flexibility and additional working capital during these challenging times” and help pay off the debt and interest on their £1.2 billion new stadium.

They were followed in January by Arsenal, who borrowed £120m through the scheme.

Other companies that have taken advantage of the CCFF include John Lewis, easyJet, Nissan, Rolls Royce and Ryanair.
It seems the Telegraph has answered the question now regarding Euro 2020 bonuses when having a BoE loan. As I thought, the bonuses will not be paid until the loan has been repaid

England players will not receive Euro bonuses until FA pay back taxpayer-backed loan
The £175m ultra-low-interest Bank of England loan was granted under conditions of a 'pay restraint' if not repaid fully by May 19

By - Ben Rumsby 24 March 2021 • 10:37am

England players will not receive a performance bonus at the European Championship unless the Football Association repays a £175 million taxpayer-backed loan beforehand, Telegraph Sport has been told.

Whitehall sources have insisted the terms of the ultra-low-interest Bank of England loan prohibit the FA rewarding Gareth Southgate’s Euro 2020 squad for their exploits while any of it remains outstanding.

That follows calls from MPs for the Government and FA to “’fess up” about whether millions of pounds of public money would end up in the pockets of England players.

The FA borrowed the money almost six months ago through what is called the Covid Corporate Financing Facility (CCFF), the use of which requires a commitment to “pay restraint” unless the cash is repaid in full by May 19.

As revealed by Telegraph Sport, when the English Football League sought to borrow £75m through the same scheme last month, it was told it could only do so if its clubs agreed unprecedented curbs on player pay rises and bonuses.


Neither the Treasury nor the FA – which as of last week had yet to repay a penny of its loan – would divulge when the latter was due to cough up what it owed or whether it was subject to similar conditions to those imposed on the EFL.

That compounded fears the cash given to the FA would be used to pay performance bonuses to England players at the postponed Euros, which is due to be played between June 11 and July 11.

The Telegraph has been told the FA plans to repay the loan before player bonuses are due.

Any Euro 2020 bonus would be paid a year after the FA announced the coronavirus crisis would force it to make 124 roles redundant – 15 per cent of its workforce – amid potential losses of about £300m.

At the last World Cup, Southgate’s 23-man squad pocketed millions for finishing fourth under a bonus structure believed to peak at £5 million for winning the tournament.

Southgate, who was on a bonus of up to £1.5m at the World Cup, took a 30 per cent pay cut in April as a result of the crisis.

Julian Knight, the chairman of the Digital, Culture, Media & Sport select committee, had said prior to this decision that the Treasury and FA “ought to "fess up and be transparent” about what he said was “taxpayer money”.

He added: “It would seem to be wrong if this applied to the EFL but didn’t apply to the FA. The EFL has no control over player pay so that doesn’t seem fair on the EFL.”

Clive Efford, Labour’s former shadow sports minister and a committee colleague of Knight’s, echoed his views earlier this week, saying: “There is absolutely no way this should be kept a secret.

“They should make it clear that the terms and conditions that apply to that loan scheme applies to everyone equally.

“Most football fans would give their right arm to play for England. I’m surprised they need bonuses."

Steve Brine, a former Conservative minister turned DCMS select committee member, also added: “I don’t think England players should get bonuses, full stop. They’re paid a lot of money as it is.”

The CCFF was set up last March to provide loans of up to a year to companies that could prove they made a material contribution to the British economy.

Tottenham Hotspur were first from the world of football to borrow from it in June when they were also awarded £175m, due to be repaid by March 31, plus 0.5 per cent interest.

The club promised the facility would not be used to buy players but “ensure we have financial flexibility and additional working capital during these challenging times” and help pay off the debt and interest on their £1.2 billion new stadium.

They were followed in January by Arsenal, who borrowed £120m through the scheme.

Other companies that have taken advantage of the CCFF include John Lewis, easyJet, Nissan, Rolls Royce and Ryanair.

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 2:13 pm

You can tell it has been a quite week on the football reporting front - this is just nonsense on so many levels from Thom Gibbs in the Telegraph

The Lions is the greatest concept in sport — football should follow suit
THOM GIBBS MARCH 24, 2021

The Cinderella story of challenging sporting logistics has a happy ending — the Lions shall go to the braai.

This is a huge boost for lovers of both sport and its natural byproduct, overwrought documentaries.

Every four years the British & Irish Lions allows five nations to put their differences aside, forget about Brexit/IndyRef unpleasantness and temporarily agree to wear a red shirt, even though it’s only in three of the flags.

Football has no equivalent, no tradition of enthralling Test match series and is in need of some good vibes. The prospect of a European Championships taking place in Baku, Bilbao, Budapest, Bucharest and even some cities that don’t begin with a ‘B’ just isn’t cutting it.

The time has surely come for a football (sorry rugby purists, soccer) Lions tour. How could it work?

The precedents
Combined Great Britain mens' teams have appeared in 10 Olympic Games, most recently at London 2012. In 1900 Upton Park FC represented the country and won gold, beginning a proud tradition of teams from east London going on about single-handedly winning things for the nation.

After much harrumphing and fears of consolidation precedents the most recent Team GB football team bravely drew with Senegal then beat the combined might of Uruguay and the UAE before losing on penalties to South Korea.

We just need to get Ireland and Northern Ireland involved and who wouldn’t want to follow in the illustrious footsteps of the heroes of 2012: James Tomkins, Steven Caulker, and Marvin Sordell?

The schedule
If we can make a World Cup work with 48 teams in Qatar, we can find time in the groaning calendar for yet more fixtures. Nine-game tours, every four years, the year after World Cups. Let’s let the rugby lads retain Lions-concept exclusivity for the post-Euros summers. Never let it be said that football doesn’t care... About a diverse group of key stakeholders and official licensed commercial partners.

The name
Too many Lions on the England badge to ape rugby. Something is required to unite all five nations, something we can all agree on, which sums up the spirit of the endeavour. Ladies and gentlemen, we are proud to present: The British and Irish Football Pints. A name so binding it might even attract some stray rugby fans. The development squad can be called the Football Parkcans. Very 2021.

The tours
So many possibilities here. Unlike rugby, football is enjoyed in more than a dozen of the world’s countries. The southern hemisphere beckons, with Argentina and Brazil obvious candidates. Boca Juniors or River Plate vs Pints as a final warm-up game might end up more exciting than the international Tests that follow.

Less exciting fare if you stick to the rugby destinations. Kaiser Chiefs, Wellington Phoenix or Perth Glory vs Pints do not sound like ratings winners.

The real fun is the possibility of European tours. Germany, France, Holland or Spain could offer genuinely enthralling international series, but the clear winner is Italy. Here’s a proposed schedule, with a gradual ramping up of difficulty:

San Marino
Chievo Verona U-9s
Bunga Bunga Invitation XI
90s Serie A all-stars
Brescia
Juventus (Aaron Ramsey to play one half for each side)
Italy, San Siro
Italy, Stadio Olimpico
Italy, the actual Colosseum

The national anthem
A sticking point, because God Save the Queen would be opening a large can of worms. Again, the need here is for something unifying that absolutely everybody can agree on. As it’s an anthem it also needs to be rousing. Please be upstanding for the new song which best defines our various countries.

Yes, it’s the Fratellis’ eternal soundtrack to having one too many bantzes — Chelsea Dagger.

No issues here with players singing along, so long as they are also allowed to rhythmically pump alternate fists in the air, in a manner which suggests that they just don’t care.

The coach
Should be a victory lap for someone who has already had a stunning career at the top of the game, an elder statesmen with fond ties to the British Isles. Only one candidate: Arsène Wenger. He needs this. It also keeps him from coming up with more wacky ideas in his new role as Fifa soothsayer. Jose Mourinho is next off the rank.

The team
Much rugby Lions debate agonises over proper representations for the diverse cultures of the countries involved. A noble concept, and one worth reflecting. The Pints need a range of attitudes, from the mansplaining English boorishness of Harry Maguire to the Scottish love of language passed down from Robert Burns.

Kieran Tierney is straight into the team after being caught recently on a microphone calling Benfica’s Dawin Nunez ‘a f------ diving c---’.

As with England and the actual Lions at the moment, some countries are facing a struggle to make the team at all. Nevertheless, with at least one representative from each country and an emphasis on fun rather than function here’s my proposed starting XI:

Thom Gibbs' Lions XI
And for those watching in black and white . . .

Nick Pope (Burnley and England)

Trent Alexander-Arnold (Liverpool and England)
Jonny Evans (Leicester City and Northern Ireland)
Harry Maguire (Manchester United and England)
Kieran Tierney (Arsenal and Scotland)
Andy Robertson (Liverpool and Scotland)

Jack Grealish (Aston Villa and England)
Scott McTominay (Manchester United and Scotland)
Gareth Bale (Spurs, Real Madrid, Golf and Wales)

Harry Kane (Spurs and England)
Shane Long (Bournemouth and Ireland)

The impact
Unconfined joy! Parties in the streets! Really upsetting scenes outside Wetherspoons! Who knows, it might even save the union?

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 2:33 pm

This is a good article on the fortunes of Huddersfield Town since relegation from the Premier League, which talks to both the current and former owner - plenty of warnings in there about footballs current financial plight

https://twitter.com/PJBuckingham/status ... 8401884162

https://theathletic.com/2470997/2021/03 ... ed_article

you see it so often but here the new owner states it clear as day

“If you look at the basic maths, we received £197 million in prize money but we spent £230 million on playing wages and transfer fees,” says Hodgkinson.

Note those figures do not include other revenues or parachute monies or in fact the fess received for Mooy, Billing and Grant amongst others

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 6:56 pm

Chester Perry wrote:
Wed Mar 24, 2021 11:05 am
There are suggestions that UEFA is going to significantly change it's financial fair play rules, allowing for greater investment by clubs/owners - you have to suspect that means via share equity - if so it is likely to mean another arms race that will leave most clubs (including ours) even further behind.

https://twitter.com/tancredipalmeri/sta ... 5112560642

It is interesting that the source is BeINSport/Qatar related
The Mail with more on the suggestion that UEFA is about to significantly change FFP


UEFA 'set to SCRAP Financial Fair Play rules' to allow clubs to have more control over their finances... with matter to be discussed with the European Parliament on Friday
- The decade-old regulations were introduced by UEFA's Financial Control Panel
- Gazzetta dello Sport now claims they are set to be radically scrapped
- UEFA's plan is reportedly to gradually introduce the new regulations next year
- The regulations could also bring about the introduction of a salary cap for clubs
By KISHAN VAGHELA FOR MAILONLINE

PUBLISHED: 15:25, 24 March 2021 | UPDATED: 17:22, 24 March 2021

UEFA are preparing to get rid of Financial Fair Play regulations to allow teams greater control over their finances, according to reports in Italy.

The decade-old regulations were devised by UEFA's Financial Control Panel under Michel Platini and Gianni Infantino, and the European Club Association initially appealed against its introduction.

But now according to Italian outlet Gazzetta dello Sport, the body favour a radical overhaul including new rules which will allow clubs greater flexibility with regards to their spending power, particularly in the transfer market.

Other details regarding the rules will be discussed on Friday in a video conference call with the European Parliament.

UEFA however will still be required to consult and agree the new rules with sides given that they are said to be 'unlikely to want to impose itself on clubs without dialogue.'

Should the various parties - including EU lawyers - agree with the new system, an adaptation period will then be set in motion, and is expected to begin gradually next year.

Full implementation of the regulations will then come into force at a later, but as yet unspecified, date.

The Italian outlet details the new system as one that will 'transition from the idea of ''spending as much as you collect'' to ''spending what is necessary without waste.'''

Last summer saw Premier League clubs splash the cash once again - with Chelsea spending the most of any top-flight club after an outlay of more than £200million on new recruits - and clubs may now rethink their strategies in line with the new regulations.

The regulations could also bring about the 'introduction of a salary cap, to be disguised as a luxury tax to ensure compliance with European regulations.'

Each side would therefore have to abide by a total spending limit for the playing staff for each specific club, but it has yet to be announced how that will be calculated.

UEFA are also reportedly considering lessening a breach of regulations with sporting sanctions with a commensurate increase in economic punishments.

Currently clubs that break FFP regulations can technically be kicked out of European competitions, as was the case with Manchester City until they successfully appealed the ruling following the Court of Arbitration for Sport's verdict last year.

The news comes just a few weeks after UEFA announced another radical decision to expand the Champions League to 36 teams, with each club playing 10 group matches in a 'Swiss system' that would see them ranked in a single league table.

'I think we're very close to my ideal Champions League, I think the Swiss system is beautiful,' Andrea Agnelli, chairman of the European Clubs Association, said.

'I think it will provide great opportunities for those teams participating in that competition.

'It will provide the knockouts that are the essence of any competition. It's very, very close to an ideal Champions League. We're maybe just a couple of weeks away.

'My attention for quite a long time has been to make sure we find a solution with Uefa.

'We had fights with Alex [Uefa's president, Alexander Ceferin] in the autumn months because we wanted to find the balance between continental and domestic competition. It's [about] having a balanced competitive landscape.'

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 7:03 pm

Football.London is presenting the story like this

The four key changes UEFA are making to FFP to impact Arsenal, Chelsea and Tottenham
UEFA are set to make key changes in regard to club finances and the changes could allow clubs to spend more on transfers without fear of reprisals

ByTom Clark West Ham writer 12:30, 24 MAR 2021


UEFA are set to scrap the current Financial Fair Play (FFP) regulations in favour of a system that will provide clubs with greater freedom over their spending power.

The new rules will allow clubs to have more control over their finances and in particular in the transfer market according to the Italian newspaper Gazzetta dello Sport.

Further information regarding the rules that will replace the ten-year-old FFP system will be discussed on Friday 25 March in a video conference between UEFA and the European Parliament.

Clubs to be consulted before implementation
The move away from the Michel Platini and Gianni Infantino FFP rules will only come into place with the agreement of clubs, with UEFA said to be "unlikely to want to impose itself on clubs without dialogue."

The current FFP regulations were designed by UEFA's Financial Control Panel with the European Club Association at first appealing the introduction of FFP and successfully delaying its introduction. The new rules will see the clubs consulted before they are implemented.

Spending what is necessary
Once a set system has been designed and accepted by all parties, including compiling with EU law a gradual adaptation period is expected to begin in 2022. With full implementation of the rules to come at a later date.

The redesigned system is to be a "transition from the idea of 'spending as much as you collect' to 'spending what is necessary without waste,'” according to Italian journalist Fabio Licari in Gazzetta dello Sport.

Salary cap
The new regulations could also see an "introduction of a salary cap, to be disguised as a luxury tax to ensure compliance with European regulations."

This would mean there would be a total limit that clubs could spend on wages throughout the playing squad, how the budget for each club is figured out has yet to be announced.

Currently, clubs that fall foul of FFP can, in theory, be expelled from competing in European competitions, a sanction that was handed down to Manchester City until they successfully appealed the ruling at the Court of Arbitration for Sport.

This punishment would no longer be so prevalent under the proposed regulations with sporting sanctions expected to be reduced in favor of greater economic sanctions for the clubs which break the parameters.

UEFA have already begun designing the new regulations and once they have discussed them with the EU Parliament they will take them to the clubs for consideration before a final decision on the implementation schedule is taken.

The likes of Chelsea, Arsenal and Tottenham will be waiting with baited breath for news from UEFA as any change in regulations could see the clubs rethink their financial policy and in turn, their transfer plans for the upcoming transfer windows.

Were the clubs to be granted a greater license to spend the extra financial power of the Premier League clubs is likely to impact what money is available for new signings.

This could see big spenders Chelsea further strengthen their squad with their European counter-parts unlikely to have the finances to compete when it comes to a bidding war for players such as in-demand striker Erling Haaland.

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Re: Football's Magic Money Tree

Post by Chester Perry » Wed Mar 24, 2021 7:13 pm

Chester Perry wrote:
Tue Mar 23, 2021 11:55 am
I have to say I was expecting the Premier League to have reported on it's Strategic review by now - they did say March quite explicitly. Is it because they cannot agree, it would be no surprise that differences in agenda are deeply entrenched. All clubs are down on revenue over the last 2 seasons and that is likely to happen again next season (rebates/loss on Chinese deal) and there will be conflicting opinions on the next TV deal, particularly after the success of the NFL deal, the Americans have always been a lot more bullish on that than everyone else.
It appears the Premier League are meeting tomorrow to discuss the Strategic review, though it is not yet complete - Matt Slater of the Athletic

https://twitter.com/mjshrimper/status/1 ... 2585384965

https://theathletic.com/news/premier-le ... soHhdqpbr4

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Re: Football's Magic Money Tree

Post by elwaclaret » Wed Mar 24, 2021 7:35 pm

Chester Perry wrote:
Wed Mar 24, 2021 7:03 pm
Football.London is presenting the story like this

The four key changes UEFA are making to FFP to impact Arsenal, Chelsea and Tottenham
UEFA are set to make key changes in regard to club finances and the changes could allow clubs to spend more on transfers without fear of reprisals

ByTom Clark West Ham writer 12:30, 24 MAR 2
greater freedom over their spending power.

more control over their finances and in particular in the transfer
will be discussed on Friday 25 March in a video conference between UEFA and the European Parliament.

Clubs to be consulted before implementation

Spending what is necessary

'spending as much as you collect' to 'spending what is necessary without waste,'”

Salary cap


economic sanctions


extra financial power of the Premier League clubs is likely to impact what money is available for new signings.

This could see big spenders Chelsea further strengthen their squad with counter-parts unlikely to have the finances to compete
There is a reason you used to get millions of Lira to the £.
The pigs have the keys to the stores and that is never sensible.

You can pay... pay too much, as long as you factor in our chunk.

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Re: Football's Magic Money Tree

Post by elwaclaret » Wed Mar 24, 2021 8:58 pm

I think American eyes are now looking out from their shores like never before. It used to be British companies like Hanson’s pulling the strings over there but I think that has changed as America increasingly turns its attention away from traditional industry and looks out to the world markets as never before.

Not that it is necessarily a good or bad thing... just very different than the British historical perspective, Burnley know better than most. I suspect it’s part of a much bigger project Anglo-US as new trade borders and alliances seem to be being redrawn around the world at the moment again.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 2:00 am

Chester Perry wrote:
Tue Mar 23, 2021 11:55 am
I have to say I was expecting the Premier League to have reported on it's Strategic review by now - they did say March quite explicitly. Is it because they cannot agree, it would be no surprise that differences in agenda are deeply entrenched. All clubs are down on revenue over the last 2 seasons and that is likely to happen again next season (rebates/loss on Chinese deal) and there will be conflicting opinions on the next TV deal, particularly after the success of the NFL deal, the Americans have always been a lot more bullish on that than everyone else.
more on the Strategic Review and tomorrow's Premier League meeting - this time from the Mail - It should come as no surprise (if the story is true) that Premier League clubs are set to reject the (ECA and UEFA) backed idea of reducing the Premier League to 18 clubs from 20

Radical plan of Premier League's 'Big Six' to reduce number of teams from 20 to 18 is set to be 'REJECTED' ahead of Thursday's shareholders meeting... in latest blow to Manchester United and Liverpool after failure of Project Big Picture
- The controversial Project Big Picture plans were heavily slammed by all quarters
- Liverpool and Man United were the driving forces behind Project Big Picture
- One of the radical proposals was to reduce number of teams from 20 to 18
- But Premier League clubs are expected to reject these contentious plans
By JONATHAN SPENCER FOR MAILONLINE

PUBLISHED: 12:23, 24 March 2021 | UPDATED: 15:25, 24 March 2021

The Premier League's 'Big Six' are set to be frustrated regarding their plans to reduce the number of top-flight teams from 20 to 18.

In October, the Premier League descended into civil war following the controversial emergence of secret plans for a radical restructure hatched by both Liverpool and Manchester United - in what was dubbed Project Big Picture.

One of the dubious ideas put forward was reducing the number of teams in the Premier League, but these plans are expected to be snubbed ahead of Thursday's shareholders meeting between all 20 clubs, according to the Sun.

The top-flight's leading clubs reportedly understand that there is no chance of these plans coming to fruition.

Following the proposed revamps of UEFA competitions from 2024 onwards, the Premier League's leading clubs have been looking for new ideas to make more money going forward through a restructure of the top flight.

But the latest news of the rejection of reducing the number of teams in the Premier League will be the major talking point at Thursday's crunch meeting.

After the highly-contentious Project Big Picture came to light last year, which was also backed by Rick Parry with plans to increase funding for the EFL, Premier League chief executive Richard Masters agreed for a 'strategic review' of the structure of the top flight to be carried out.

Last November, Masters admitted he was open to all ideas but now on Thursday, the review will finally be the central topic, with clubs to discuss the 'next steps'.

The Premier League's 'Big Six' - United, Liverpool, Manchester City, Chelsea, Arsenal and Tottenham - believe many of their ideas will be blocked by the rest of the top flight.

One source told the Sun: 'We were hoping that the impact of Project Big Picture would see a real momentum in favour of significant measures.

'But it looks more likely that nothing will be proposed that the smaller 14 clubs would be upset about.

'Of course, we will have to see the final details and that will not come for a few months.

'What we have been led to believe, though, is that we will not have too much to be happy about.'

When Project Big Picture hit the headlines last October, the plans were massively condemned from all quarters.

The Government condemned those involved for indulging in a 'backroom deal that would create a closed shop at the top of the game'.

Other changes that were put forward included to restrict relegation and give the 'Big Six' unfettered power to make further changes, while the FA Cup and League Cup were to be abolished.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 2:02 am

The Athletic on the ever increasing value of clubs/Franchises in the MLS - it kind of explains why the Americans see value in the European games. I have posted about this before, though mainly on the takeover thread

https://twitter.com/TheAthleticSCCR/sta ... 4829205504

‘They’re like tech stocks’: Why MLS team valuations have gotten so high
https://theathletic.com/2474348/?source=twitterhq

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 10:52 am

@SwissRamble has a quick look at what the English clubs in UEFA club competitions have earned so far this season - as ever it marks a true differentiation in the Premier League between the haves and have nots - a point that will become more acute when this season financial results are eventually posted.

https://twitter.com/SwissRamble/status/ ... 9244923905

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Re: Football's Magic Money Tree

Post by elwaclaret » Thu Mar 25, 2021 11:10 am

We will not have too much to be happy about.

They have really no idea that THE LEAGUE is 20 teams. If I was at the meeting I’d give them their wishes + create a six team league and tell them to cough into that and see how much their world wide fan base like getting their own way. The ‘Big6’ are not interested in the greater good, do what you do with cancer.... get rid.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 11:58 am

elwaclaret wrote:
Thu Mar 25, 2021 11:10 am
We will not have too much to be happy about.

They have really no idea that THE LEAGUE is 20 teams. If I was at the meeting I’d give them their wishes + create a six team league and tell them to cough into that and see how much their world wide fan base like getting their own way. The ‘Big6’ are not interested in the greater good, do what you do with cancer.... get rid.
Like I said this is UEFA (FIFA in the background) and the ECA pushing this - it is all about the distribution of monies outside of England - that is why the League cup is under threat of it's existence and the FA Cup has been devalued to such an extent.

English Football has 5 professional leagues - 4 of which are perfectly sustainable if simple financial rules are in place. No other country in Europe can do that, the majority only have 2 professional leagues. Part of that sustainability comes from the magic of the cup and the football fortune it presents - it is only since the advent of the Premier League and Champions League that the domestic cups have lost their lustre in this country for Premier League teams and those aspiring to join the Premier League, if you look at record attendance figures they were all for cup matches before then.

What those two competitions have done is provide income certainty at vastly improved levels for participants, which in turn has led to a distinct elite developing over decades rather than a life cycle of a given squad as used to occur. "Investors" have seen this and sought to buy their way into the elite, creating an eve escalating cost of transfer fees and wages. Europe's big clubs are happy about this on their own domestic front, it facilitates their regular entry to the Champions League, but they then feel they cannot compete with the depth of financial strength in England and and it's self perpetuating circle of buying a deeper range of talent to make the league more competitive and there fore more popular globally, which brings in even greater tv revenue.

The plan is to break that cycle, take the tv revenue to the European competitions and (with rule changes to essentially guarantee participation, if they mess up on the domestic front) bring that virtuous circle to themselves, together with the opportunity to actually start making money rather than haemorrhaging it. This is about 14 to 20 European clubs not the whole European game and they do not care if dozens of other clubs have their existence threatened by their plans, they are only in it for themselves.
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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 12:10 pm

Chester Perry wrote:
Tue Mar 16, 2021 7:24 pm
This has bee discussed for years but it seems that a Beneliga (a combined Dutch and Belgian League) could happen after all Belgian clubs in the top 2 divisions voted it through - from SportsBusines.com

Beneliga takes step towards reality as Belgian clubs give ‘unanimous support’ to plans
Adam Nelson, Europe office
March 16, 2021

The proposed ‘Beneliga’ – a super league comprised of top Dutch and Belgian football clubs – has taken a step towards becoming reality after top clubs in Belgium backed plans for the competition.

The general assembly of the Pro League, the governing body of the top two leagues of Belgian football, voted unanimously to support moving forward with the concept at a meeting earlier today (Tuesday).

All 24 teams in the First Division A and First Division B gave their backing to the proposal, though no specifics were agreed upon.

Peter Croonen, the president of the Pro League, said: “There is unanimous support for giving the possible realisation of the Beneleague every chance. This must be accompanied by the assurance of economic stability for the other professional clubs through the creation of one national top league.

“The future ambition is based on respect for the sporting aspirations for the top clubs and the need for economic stability for the remaining professional clubs based on sustainable licensing and competition rules.

“We have now chosen a direction, which hopefully will allow us to make logical decisions for the future.”

The Pro League will now attempt to conduct further conversations with both its Dutch counterpart and its broadcast partner, Eleven, with whom it reportedly has a clause allowing for the eventuality of a ‘super league’ being established even during the current rights cycle, which runs until the end of the 2024-25 season.

Earlier this year, professional services firm Deloitte announced the results of a study finding that a combined league could generate media rights sales of up to €400m ($476m) per season – a considerable rise on the €80m each league is currently estimated to generate from their respective TV deals.

The concept was first mooted in 1996 as a way for Dutch and Belgian clubs to keep pace with the commercial changes in European club football. The concept has cropped up several times over the past 23 years, but a group of Belgian clubs known as the G5 – AA Gent, Club Brugge, KRC Genk, RSC Anderlecht and Standard Liege – have been the driving force behind the recent resurgence of the idea.

In 2019, representatives from the G5 met with six Dutch Eredivisie teams – AFC Ajax, AZ Alkmaar, FC Utrecht, Feyenoord, PSV Eindhoven and Vitesse – to discuss the idea, with support at the time believed to have been strong among those clubs.

Later that year, the Dutch Football Association (KNVB) confirmed that it had commissioned Deloitte to carry out a study into the feasibility of the project, with the study reportedly finding that even the smaller teams in the Belgian and Dutch leagues would benefit from the increased commercial visibility and media rights selling power of a combined league.

Towards the end of 2020, Club Brugge chief executive Vincent Mannaert said that recent discussions had progressed to the point where a Beneliga could be a “realistic prospect” in time for the 2023-24 season.

The two countries already enjoy a shared league in handball, with the BeNe League having been founded in 2008, and ice hockey, whose BeNe League features teams from both countries and began in 2015.
The Football Today Podcast looks at the possibility of a BeNeLiga

the blurb

On March 16th Belgium’s 25 biggest clubs voted unanimously to continue to explore a potential merger with the Dutch Eredivisie. It could lead to clubs doubling their revenue and become the 6th biggest league in Europe. Yet, it could also be the first of multiple cross-border leagues around the world such as a European Super League. Today we ask, what would the BeNeLiga mean for world football?

https://www.footballtodaypodcast.com//p ... ic-leagues

This is essentially an extension of the discussion in my previous post - really about the chase for money by a few already domestically dominant clubs. There is also the issue that 40% of Belgian clubs are foreign owned many part of a multi-club model.

The discussion also refers to a Deloitte report that I posted about in January the day after the Telegraph discussed the possibility of a Benelux league
Chester Perry wrote:
Tue Jan 28, 2020 12:43 am
As if by magic a Deloitte study has revealed the financial benefits of a Benelux league - from Soccerex

https://www.soccerex.com/insight/articl ... ghts-deals

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 12:53 pm

A bit of clarity has come from UEFA on the recent reports that is was to significantly change FFP - this from the Guardian

Football's financial fair play rules to be ripped up after Covid crisis
Break-even measure declared ‘purposeless’ by Uefa
New rules likely to focus more on wages and fees

Paul MacInnes - Thu 25 Mar 2021 12.02 GMT

Football’s financial fair play rules are to undergo dramatic change, with the key break-even measure declared “purposeless” by Uefa. With Covid-19 creating a crisis “very different from anything we have had to tackle before”, according to officials, they believe new rules should concentrate on clubs’ wage levels and the scale of fees in the transfer market.

Speaking on Thursday at a meeting between Uefa and European Union officials, Andrea Traverso, Uefa’s director of research and financial stability, said a solution was “not easy” and there should not be an assumption that new rules would be more relaxed.

“Covid 19 has generated a revenue crisis and had a big impact on the liquidity of clubs,” he said. “This is a crisis which is very different from anything we have had to tackle before. In such a situation obviously clubs are struggling; they have difficulties in complying with their obligations.

“I think in general rules must always evolve. They have to adapt to the context in which clubs operate. The break-even rule, the way it works now it looks backwards: it performs an assessment of a situation in the past [looking at profit and loss over three previous seasons]. The pandemic represents such an abrupt change that looking to the past is becoming purposeless.

“So maybe the rules should have a stronger focus on the present and the future and should definitely have stronger focus on the challenges of high levels of wages and the transfer market. The solution of this is not easy.”

Uefa has begun consultation on how to reform FFP, with Traverso saying he expected an “expedited but careful” process to be completed by the end of the year. “Those that are saying that the rules will be abandoned or relaxed are just speculating,” Traverso said. “Rules can be different, sure, but this does not necessarily mean that the rules will be less stringent. On the contrary, when severe situations occur often those necessitate stronger measures.”

Traverso’s remarks follow statements by the president of the European Club Association, Andrea Agnelli of Juventus, in which he said clubs should have the ability to adjust player contracts in the event of a financial crisis such as Covid and called for regulations to look not at profit and loss but to focus “on the balance sheet and having those criteria met medium and long term”.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 12:58 pm

Part for of The Telegraph's "To do list" looking at the decisions from the boardrooms of the big six - today Manchester City

Manchester City's summer to-do list: Erling Haaland is the big priority - but Pep Guardiola won't forget the tiny details
JAMES DUCKER MARCH 25, 2021

The spotlight falls on Man City for the fourth of six pieces this week looking at the in-trays of executives and decision-makers at the Big Six. Check back in tomorrow for part five on Chelsea

Playing staff
If Manchester City are able to land the signings they want this summer, Pep Guardiola’s runaway Premier League leaders and quadruple chasers will take some serious shifting at the top next season. City have made Borussia Dortmund’s prolific young Norway striker Erling Haaland their primary target and view him as a natural long-term successor to Sergio Aguero, who is out of contract at the end of the season and facing an uncertain future.

A striker is a priority but City are also watching to see how the situation with Jack Grealish develops. If Aston Villa’s wealthy owners stick doggedly to a valuation around the £100 million mark, City - whose record buy is Ruben Dias for £65m - would likely pass and the England playmaker, who has also been courted by Manchester United, may find himself priced out of a move. But Guardiola and City’s director of football, Txiki Begiristain, are keen admirers.

City already have one supreme England midfielder in Phil Foden and several other attacking talents at the peak of their powers in Ilkay Gundogan (31 in October), Kevin De Bruyne (30 in June) and Riyad Mahrez (30). Yet, in succession-planning terms, Grealish, 25, could be an ideal fit both in the short and longer-term. And Guardiola has seldom had trouble cramming his side with playmakers.

After several seasons adapting and improvising at left back - often successfully it must be said - City also hope to recruit in that position. Defender Eric Garcia will leave for Barcelona as a free agent in the summer and, along with Aguero, a decision has to be made on veteran Brazil midfielder Fernandinho, who is also out of contract at the end of the season.

England centre-half John Stones - who is approaching the final year of his existing deal - is in line for a new contract and De Bruyne is expected to pen a new deal this term. City would sell Benjamin Mendy if the offer was acceptable but his wages and fitness troubles make him difficult to offload, all the more so in this climate.

Non-playing staff
It all feels very different behind the scenes from this time a year ago, when Guardiola was approaching the final year of his contract and still operating without a permanent No 2 following Mikel Arteta’s departure for Arsenal four months earlier. City were also waiting anxiously to discover if they would win their appeal against a two-year Champions League ban.

Guardiola ended uncertainty about his future by signing a new deal in November that commits him to the club until June 2023 and Juanma Lillo, who arrived last summer, is ensconced as his assistant. City’s brains trust of Guardiola, Begiristain, chief executive Ferran Soriano, chief operations officer Omar Berrada, head of player support and protocol Manel Estiarte and chairman Khaldoon al-Mubarak is one of the slickest and closest management operations in world football.

The business
At a time when so many of Europe’s biggest clubs are wrestling with the financial chaos wreaked by the coronavirus pandemic and, in some cases, self-inflicted problems - and the uncertainty over when full crowds will return makes budgetary planning even harder - City are on a stronger footing financially than almost any of their rivals.

The sale in November of a 10 per cent stake in City Football Group, the Manchester club’s parent company, to US private equity firm Silver Lake for £389m always looked a shrewd piece of business but, coming four months before the pandemic hit, it also ended up being - inadvertently - one of the most opportunely timed.

While rivals struggle for visibility over finances, City can press ahead in the transfer market knowing not only that Champions League football and the riches that come with it are effectively secured for another season but that the Silver Lake cash will allow them to plug the holes left by lost matchday income and still leave plenty of money to invest in the squad.

General housekeeping
The club are to introduce safe standing at the Etihad Stadium in anticipation of the return of supporters next season. Work is due to begin this summer on the installation of 5,620 rail seats in the lower tier of the stadium’s south stand in time for the start of the 2021/22 campaign.

City intend to carry out the work over the summer to minimise disruption with the club hoping fans - who are currently barred from attending games due to coronavirus pandemic restrictions – will return to the Etihad next season.

Guardiola has complained about the quality of the playing surface at the Etihad Stadium in recent weeks and City are planning to dig up the pitch and relay it this summer. The club had been due to undertake a costly overhaul of the surface - which is the joint-oldest in the Premier League with Burnley’s Turf Moor pitch - last year and did not book any summer concerts in preparation, but those plans were delayed due to the pandemic. Although the pitch was reseeded this month, the volume of matches (and poor winter weather) have taken their toll and Guardiola - whose attention to detail extends to wanting to know the exact measurements of the length of the grass - is eager for an improved surface given his side’s emphasis on passing football.

Expansion of the CFG empire continues apace, despite the challenges presented by the pandemic, and last month the group unveiled a new training base for City’s Uruguayan sister club, Montevideo City Torque. The 24-acre site took just seven months to complete and becomes CFG’s fourth major global training complex after similar projects in Manchester, New York and Melbourne.

City’s women’s team continues to grow although hopes of a first Champions League success suffered a severe setback on Wednesday when they were beaten 3-0 by Barcelona in the first leg of their Champions League quarter-final. They are also locked in a nip-and-tuck battle with Chelsea for the Women’s Super League title, with last week’s 3-0 victory at Bristol City their 10th straight league win.

In more sobering matters, apologies continue to be made directly to survivors of child sexual abuse by Barry Bennell, John Broome and Bill Toner, who all had historic connections to Manchester City and whose offences spanned the 1960s through to the early 1990s. The Manchester City FC Survivors’ Scheme will remain open for applications until Aug 31, with the intention of offering compensation, paid counselling and personal apologies to eligible survivors. City are also implementing the recommendations of an audit led by LimeCulture - a national organisation specialising in safeguarding and response to sexual violence - in an effort to further improve modern safeguarding practices in place at the club.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 5:41 pm

Anyone thinking that Amazon's $1 billion dollar a year deal with the NFL for Thursday nights is promising for Premier League rights needs to think again - One of the key differentiators between UD and European sports is that the league controls so much of the commercial and merchandise offerings for teams and a proportion of the profits are then distributed equally to all teams. That enables them to do deals like this - something that would be impossible for the Premier League as a collective - from Sportico

NFL, AMAZON ARE BRINGING THOUSANDS OF NEW PRODUCTS TO RETAIL GIANT

BY EBEN NOVY-WILLIAMS - March 24, 2021 4:00pm

Amazon NFL product fanatics shop
Last week Amazon signed a new streaming deal with the NFL worth $1.32 billion per year. Though these two deals are separate, they are strategically aligned.

The National Football League is partnering with Amazon to bring thousands of officially licensed products to the retail giant, a move that could transform the multibillion-dollar market for fan gear.

Up until now, the assortment of official NFL products on Amazon’s marketplace has been fairly limited. On the heels of last week’s $105 billion media deals, however, the NFL will be expanding its offering of everything from replica jerseys to headwear and tailgating products.

Starting Wednesday afternoon, much of the product on the NFL’s official online shop will become available on Amazon as well. Brands include NFL Pro Line, Fanatics, New Era and Outerstuff, many of the league’s biggest partners outside of Nike, whose products won’t be included.

It’s unclear if this is a pilot program or a long-term partnership. Both the NFL and Amazon declined to comment on the financial arrangement.

The partnership is a convergence of three superlative companies—the world’s richest sports league (NFL), the world’s largest retailer (Amazon) and the world’s largest seller of licensed fan gear (Fanatics). Fanatics operates the NFL’s online store and will be opening an NFL Shop storefront on Amazon’s website in the near future, its first time selling on Amazon’s platform.

“Amazon continues to collaborate with the NFL to enhance our customer experience,” Amazon said in a statement, “and we look forward to expanding our assortment of NFL products.”

The product expansion comes less than a week after the NFL finalized a new series of media deals worth $105 billion. In addition to extensions with its legacy TV partners, the NFL expanded its streaming relationship with Amazon, which now has exclusive rights to show most of the Thursday night slate. Amazon paid $50 million in its first year with NFL rights; it will pay $1.32 billion under this new agreement.

Though this fan gear partnership is separate from that media negotiation, they are strategically connected. Linking exclusive rights—live or otherwise—with its core ecommerce business is of paramount importance for Amazon. Its new NFL media deal includes a league option to give Amazon a regular season game on Black Friday, one of the biggest shopping days of the year. And last August, the company launched a storefront for English soccer club Tottenham Hotspur in connection to an Amazon Prime docuseries it was releasing about the team.

That said, official sports apparel is a rare area of ecommerce where Amazon isn’t dominant. That’s due in part to Fanatics, which has more or less cornered the industry (in addition to the league itself, it has partnerships with 25 NFL clubs). Much of the new product on Amazon will come through the NFL Shop, which is operated by Fanatics, with some other sellers also mixed in. Fanatics doesn’t currently sell on Amazon, making this a new frontier for Michael Rubin’s company, which was valued at $12.8 billion in a funding round earlier this week.

This partnership will not include product from Nike, the NFL’s official on-field partner for authentic jerseys and sideline apparel. Nike pulled its product from Amazon in 2019, ending a pilot program it began in 2017, amid an overhaul of the sportswear giant’s retail strategy.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 5:47 pm

The saga of Northampton Town's loan to the football club continues - this time as the council (about to become part of a unitary authority attempts to claw back it's money - from the BBC

Northampton Town: Ex-chairman's wife must repay £418k or lose home
Published3 hours ago
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Incomplete football stand
IMAGE COPYRIGHTGETTY IMAGES
image captionNorthampton Town's East Stand remains unfinished
The wife of a football club's former chairman must repay more than £418,000 to a council by June or face eviction, a meeting was told.

Northampton Borough Council has attempted to recover £10.25m loaned to Northampton Town in 2013 and 2014, which has since disappeared.

Some of the money meant for the stadium redevelopment was spent on a property belonging to Christina Cardoza.

Leader Jonathan Nunn said the loan had "cast a cloud" over the council's work.

Northampton Town Football Club, under David Cardoza and his father Anthony, borrowed the money for the proposed redevelopment of Sixfields stadium and nearby land.

David Cardoza

However, work on the stadium was not completed after contractors went unpaid.

A police investigation into what happened to the money from the loan has been completed and the Crown Prosecution Service is considering what action to take.

In 2019, the High Court heard how some of the money was used to remodel David Cardoza's house in Church Brampton, Northamptonshire.

He transferred ownership of the house to his wife in 2015, which a High Court judge ruled was an attempt to avoid potential future creditors when the loan money disappeared.

'Very difficult situation'
The property has since been sold, but Mrs Cardoza must pay the new West Northamptonshire Council £418,709 by 2 June or the current family home will be put up for sale by the authority, after it was granted an order.

Northampton Borough Council is set to be replaced by the new unitary authority on 1 April.

It was one of multiple "recovery streams" the council has used to attempt to recover some of the loan amount, according to a report presented to the borough council's cabinet on Wednesday.

The report said more than £131,000 had been secured from the sale of a property, with an estimated £280,000 expected from the sale of another.

The authority also hopes to receive money from the bankruptcy of Anthony Cardoza and from the liquidation of 1st Land, the company which was set up to rebuild the stadium.

Mr Nunn told the cabinet meeting recovering the money had been "fairly hard work", and not as "far reaching" as he wanted.

He also conceded the sums received "don't go anywhere near recovering the full amount" but hoped the council would be able to recover more following any court case.

Labour's Danielle Stone asked Mr Nunn whether it would be "more prudent to wait until after police action" to recover the money.

Mr Nunn replied it was a "very difficult situation", adding: "There was a need to act fairly promptly. I would feel uncomfortable to say to residents we didn't do anything."

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 5:51 pm

Sport England continue their policy of only bailing out clubs that have been recklessly run as they refuse to help out Chester FC - this is far from the first example and unlikely to be the last - There really needs to be a high level public discussion about this

Here is Chester's statement

CLUB STATEMENT | Outcome of Sports Winter Survival Package application
Thursday 25 March 2021Albert DaviesClub Statement

Chester FC can update our members and supporters on the outcome of the club’s application to the Sports Winter Survival Package (SWSP).

We have been informed our application for funding has been unsuccessful following assessment against the SWSP programme criteria and objectives.

Sport England has provided a detailed explanation of its reasoning and, while disappointed, we accept the decision of the assessment board and thank them for their consideration. We are pleased the assessment board acknowledged we have experienced a significant fall in revenues due to the impact of Covid and noted our prudent financial management.

Chester FC operates as a financially sustainable football club without debt and maintains a special reserve so therefore we were not considered to be at risk of no longer trading viably by the end of this financial year.

This position has been achieved through the exceptional support of our owners and supporters, substantial short-term reductions in expenditure and the curtailment of the 2020/21 season.

The volatile operating environment and lasting impact of Covid will require the Board to prepare for further financial pressures, however the collective efforts of the past 12 months provide us with cautious optimism our club can overcome these challenges and continue progressing on and off the pitch.

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 9:33 pm

Club Brugge the giant of Belgian football have abandoned their IPO which was due to go ahead tomorrow citing imperfect market conditions which we probably should translate as not enough interest at the price desired - this from Bloomberg

Soccer Star Factory Joins String of Flops With Shelved IPO
By David Hellier
25 March 2021, 12:06 GMT Updated on 25 March 2021, 17:12 GMT

- Club Brugge postpones Brussels IPO, citing market conditions
- Europe soccer clubs show mixed performance in public debuts

Club Brugge SA’s run at defying the historical trend of stock market underperformance from Europe’s listed teams has stalled before the opening whistle.

Chairman Bart Verhaeghe was betting that Club Brugge’s buy low, sell high approach to player management would help draw investors to a market where its peers have struggled to keep pace with leading benchmarks.

But the top professional club in Belgium shelved its Brussels IPO on Thursday, citing market conditions. Club Brugge had set a price range of 17.50 euros to 22.50 euros per share, which gave it a value of 229 million euros ($270 million) at the mid-point. Trading in the stock was scheduled to begin on or around March 26.

“We regret this, but we look to the future with an open mind,” Verhaeghe said in a statement.

While Club Brugge could still decide to proceed with a listing at a later date, the setback adds another page to the chequered history of the world’s most popular sport in the public markets. An index of listed European soccer clubs compiled by Bloomberg has fallen 0.58% over the last three years, compared with a 15% rise in the Stoxx Europe 600.

The reason for the sector’s sluggishness lies in part with the stratospheric sums that clubs now pay to build and bankroll squads that can keep them competitive in the modern game -- outgoings that often exceed revenue from media, match days and merchandise.

“Investors invariably lose money in sports teams because there is often poor cost control as clubs chase talent,” said Kieran Maguire, a lecturer in soccer finance at the University of Liverpool.

It is exactly this chase that could set Club Brugge apart. Adopting a data-driven approach to spotting and nurturing talent when it is young and cheap, the Belgian team is happy to sell its best players on to elite clubs for big money. Its regular participation in top European soccer competitions has provided a shop window for prized assets and recent deals involving Brazilian attacker Wesley Moraes and Zimbabwean midfielder Marvelous Nakamba saw it rake in millions of euros in profit.

For now, it looks like investors will need more convincing.

The Covid-19 pandemic has dented a willingness among clubs to write big checks for players. Even extravagant spenders Manchester City F.C. and Paris Saint-Germain F.C., both backed by oil-rich Arab states, adopted a frugal stance in the latest transfer window.

“We have certainly seen greater adoption of a ‘try before buy’ approach from bigger clubs seeking to take players on loan before making substantial player purchases,” said Sam Boor, a senior manager in Deloitte’s Sports Business Group. “A business model overly-reliant on transfer fees to drive profitability does come with challenges, given how much it has the potential to vary season by season.”

In its IPO prospectus last week, Club Brugge said that its operating income was considerably dependent on the ability to develop talented players and then sell them on for a capital gain. Club Brugge generated operating income of 119.6 million euros in the year ended June 30, 2020, 41% of which came from player disposals.

“The club has a strong track record of transfers, completing on average eight outgoing transfers per year over the last five seasons,” Bob Madou, Club Brugge’s chief business officer, said in a statement responding to Bloomberg queries this week. “Covid has impacted overall volumes for the sector, but where transfers have taken place the price does not appear to have been impacted.”

Even before Covid, history offered a cautionary tale for investors in soccer stocks, especially during a club’s first year in the public markets. Of the 10 largest clubs to have listed, more than half saw their share prices plummet by double-digit percentages in year one, data compiled by Bloomberg show.

The 1990s and early 2000s saw a number of established European names launch IPOs at a time when the game’s globalization at club level was taking hold. While some, notably the U.K.’s Manchester United F.C. and Italy’s Juventus FC, continue to trade toda

The 1990s and early 2000s saw a number of established European names launch IPOs at a time when the game’s globalization at club level was taking hold. While some, notably the U.K.’s Manchester United F.C. and Italy’s Juventus FC, continue to trade toda

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Re: Football's Magic Money Tree

Post by Chester Perry » Thu Mar 25, 2021 10:03 pm

The Financial Times reveals that there is a bit of pressure on those Serie A discussions tomorrow in regards to the domestic tv rights - a decision is required no later than Monday. The brinksmanship of the naughty nine who have been holding up the decision all along is likely to see them be offered a sweetener or two I would think (which is probably what they have been after all along

Italy’s Serie A in last-ditch talks over €2.5bn TV deal
MURAD AHMED MARCH 25, 2021

Italy’s elite football clubs are set for last-ditch talks on a €2.5bn media rights sale that is expected to underline the financial damage the pandemic has inflicted on the sport.

The 20 teams in Serie A, Italy’s top league, will vote on Friday whether to give its biggest TV contract to internet group DAZN or accept a lower offer from longtime television partner Sky. The chosen broadcaster will screen the lion’s share of its football matches between 2021 and 2024.

DAZN, a streaming service backed by billionaire Leonard Blavatnik, has offered around €840m a season for the contract, according to people briefed on the process. Comcast-owned Sky is prepared to pay just €750m a season to remain the competition’s main broadcaster.

The bids were lodged earlier this year, but clubs are divided on which to choose. By law, Serie A must decide by Monday or the auction will be void, forcing the league to begin the sale process again.

“It’s a car crash,” said a person with direct knowledge of the process.

The impasse comes amid a financial crisis for football, with clubs suffering heavy revenue shortfalls in the pandemic owing to the lack of gate receipts from spectators. Serie A raised nearly €1bn in its last domestic rights sale.

Frustrated DAZN executives have signalled they are unwilling to match its current offer in any future tender, while Sky is refusing to raise its bid, according to people briefed on the talks.

The media rights tender has also held up negotiations over a separate €1.6bn deal with CVC Capital Partners and Advent International. The private equity groups are seeking to acquire a 10 per cent stake in a new company that will hold Serie A’s broadcast and commercial rights

In the latest vote on the domestic broadcast deal on Tuesday, 11 clubs, including Italy’s biggest such as Juventus, AC Milan and Inter Milan, voted in favour of taking DAZN’s larger cheque, according to people familiar with the matter. Eight clubs abstained, while one was absent. Fourteen votes are required for a decision to pass.

“I am concerned about how the choice will be received by viewers, who have always been used to Sky's pay TV subscription,” Sampdoria president Massimo Ferrero said this week.

If DAZN’s bid is accepted, Sky has offered to gain a smaller package of matches for around €70m.

The auction is another signal that the era of rising TV contracts in European football is over. Last season, clubs in England, Germany, Spain, Italy and France, the continent’s biggest five leagues, earned a combined €17bn in revenues last season, primarily through broadcast deals.

A combination of advertising losses incurred in the pandemic and the “cord-cutting” of younger viewers switching to digital services such as Netflix, have led traditional broadcasters to scale back spending on sports rights.

“DAZN appears to be trying to double down on Italy in the prospect of their expected IPO,” said François Godard, an analyst at Enders Analysis. “Sky is probably more relaxed than in the past about holding rights.”

Serie A chief Luigi Di Siervo warned this week that the failure to renew a deal with Qatar-based broadcaster beIN Sports in the Middle East means the overall value of its broadcast contracts over 2021-2024 is set to fall by “a decent amount.”

Last June, domestic TV rights for the Bundesliga, the top league in Germany, were sold for €4.4bn over four years from 2021 — 5 per cent less than the previous deal.

Serie A, DAZN and Sky declined to comment

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Re: Football's Magic Money Tree

Post by Chester Perry » Fri Mar 26, 2021 12:48 pm

I first saw comments about this late last night - Julian Knight who Chairs the DCMS is bemoaning football clubs using furlough monies, particularly the Premier League and clubs like our own. While I was disappointed to find out our club had used the scheme (pretty much from the moment they said they wouldn't by some accounts) it is not like we have spent fortunes on additional players and wages. The picture on that definitely changed when the new owners came in leveraged the club and used it's own cash holding to buy shares within it - that is the point when using furlough becomes really questionable. this from Itv.com. I will say that the sum involved from our club is so miniscule it appears to be a token point being made to the government

Exclusive: Clubs in England's top two football leagues claim furlough cash at 'staggering' rate of £40m a year

Wednesday 24 March 2021, 5:32pm

Steve Scott Sports Editor

Clubs in English football’s top two leagues claimed a total of at least £13m in the first four months of the government’s job retention scheme at a rate that equates to £40m over a full year.

Chair of the powerful DCMS select committee Julian Knight MP has described the figure as “a staggering sum for football clubs to claim from the public purse.”

ITV News has obtained the figures through a freedom of information request to HMRC. Not surprisingly the vast majority of claimants were playing in the Championship; not all clubs have continued to use the scheme but the most up to date figures from December show that many have, including 4 currently in the Premier League.

Not all clubs have continued to use the scheme but the most up to date figures from December show that many have, including four currently in the Premier League.

The amounts are only published by HMRC in wide bands but in December alone both Newcastle United and newly promoted Leeds United claimed between £100,000 and £250,000 each.

Leeds committed £95m in the summer transfer window and Newcastle spent £35m. The other two clubs were Burnley, who applied for between £25,000 and £50,000, and Sheffield United, who claimed between £10,000 and £25,000.

Neither Leeds United nor Newcastle United chose to comment on the figures but could have pointed to the fact that throughout the past 12 months thanks to a combination of the furlough scheme and wage cuts or deferrals, neither has yet had to make club staff redundant.

Arsenal FC by comparison, whose players accepted a reduction in salary, hasn’t taken advantage of the government’s scheme but has made 55 staff positions redundant.

In March last year, at the start of first country’s first lockdown, the Health Secretary Matt Hancock called on Premier League players to take a pay cut and “play their part”.

Many did or at least accepted wage deferrals, as did players in the Championship. Some also donated considerable sums to various NHS charities and in addition most clubs in all divisions ran community help schemes. But still 20 plus clubs in England’s richest two leagues used public money to pay, mostly, non-playing staff.

Knight says his committee made their views very clear a year ago; that football should have been soaking up these costs itself.
“What’s not certain is how much individual clubs claimed nor how much more was paid out. But these figures from HMRC clearly show that £13 million was claimed in furlough by Premier League and Championship clubs in just four months.

“At that time, we on the Committee, called out clubs for using Government money to pay their non-playing staff while at the same time paying top wages to star players. We called for the Premier League to put a stop to it and for the Chancellor to impose a windfall-tax if clubs refused.
“The Premier League clearly has questions to answer and should be held accountable.”

Last year, as the Covid crisis threatened to bankrupt many clubs in the lower leagues, Knight called on the Premier League to help bail them out. He said it would be “an absurdity” for the government to do that given the size of the league’s multi-billion pounds TV deals.

After much public sabre rattling, protracted negotiations and continued tension with the government the Premier League did agree a £250m rescue package for football league clubs. While the Premier League did not wish to comment today, its Chief Executive admitted a fortnight ago that England’s top league might end up looking at a £2bn pounds loss as a result of the pandemic.

While the Premier League did not want to comment on the figures, less than a fortnight ago its boss Richard Masters predicted that when the worst of the pandemic is behind us, it will have cost the league approaching £2bn.

Last month, the government imposed new restrictions on an agreed £100m interest-free loan that was earmarked for Championship clubs. The EFL told ITV News today, the Championship in particular has needed the furlough scheme to mitigate considerable losses.

“There has been no Government support by way of access to loan funding and Championship clubs have repeatedly fallen through the cracks when compared to other professional sports in this country.”

“Football has been repeatedly told to look after itself and this burden has largely fallen on the shoulders of owners in the Championship. Use of the furlough scheme has provided some limited relief for EFL clubs during that period who will have lost a total of £250m in gate revenues alone by May and built up significant tax debts which continue to rise.”

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Re: Football's Magic Money Tree

Post by Chester Perry » Fri Mar 26, 2021 12:52 pm

Martin Samuel in the Mail was on the attack against Julian Knight last night

MARTIN SAMUEL: Cheap jibes from pompous MPs at Premier League clubs over the furlough scheme are a bit rich... why should football be any different?
- Julian Knight took aim at football clubs who used government furlough scheme
- Many would have lost jobs had the safety net not been there for their staff
- There is difference between paying players and other employees during crisis
- It is disingenuous to compare the expenditure of clubs on both categories

By MARTIN SAMUEL - SPORT FOR THE DAILY MAIL

PUBLISHED: 22:30, 25 March 2021 | UPDATED: 01:03, 26 March 2021

Primark, The Ritz, British Airways, Virgin Atlantic, the Brexit Party, JD Wetherspoon, Harrods, Qatar Airways, Whitbread, Tui, the British National Party, these were just some of the businesses that benefited from Government furlough schemes during Covid.

Some of the richest men in the world caught a break, too: Jim Ratcliffe, Prince Bandar bin Sultan bin Abdul Aziz al-Saud, Sheik Hamad bin Khalifa al-Thani, Mohammed bin Rashid al-Maktoum, Len Blavatnik, Teddy Sagi, Julian Dunkerton, Mohamed Al Fayed, Evgeny Lebedev, Lord Ashcroft, Philip Green, Guy Hands, millionaires, and some billionaires, whose companies made use of furlough.

Yet when Julian Knight, head of the Digital, Culture, Media and Sport Committee, ascended to his usual booster seat on the moral high ground, who did he have in his sights? Football clubs, naturally. Specifically, Leeds, Newcastle, Burnley and Sheffield United who have all, like many in commerce, taken advantage of the scheme.

What does furlough do? It saves jobs. Positions of employment that would otherwise be lost. Arsenal did not use furlough, but laid off staff instead.

No doubt other football clubs would, too, without the safety net. What is to happen to catering staff at a ground that hasn’t opened in a year? Without furlough, they would have been made redundant months ago.

The Government does not want that. It would be crippling for the economy to have millions more unemployed during a pandemic. And if businesses throughout Britain have then taken advantage of this desire to protect the economy, why should football be different? The truth is, football isn’t different. It’s just an easy headline for another grandstanding politician.

‘The Premier League clearly has questions to answer and should be held accountable,’ Knight parped. ‘We on the committee called out clubs for using Government money to pay their non-playing staff, while at the same time paying top wages to star players. We called for the Premier League to put a stop to it, and for the Chancellor to impose a windfall tax if clubs refused.’

Yes, that’s exactly what business needs during a financial crisis: a windfall tax. And one that is imposed randomly, solely against one industry because there’s more easy publicity from it for that friend of the tax avoiders.

The honourable member, you may recall, wrote a book on how to escape inheritance tax, yet still feels empowered to lecture on financial propriety.

And no, taking furlough money is not a good look for football, particularly the wealthiest clubs. One imagines if Richard Scudamore had remained in charge of the Premier League a very firm directive would have been privately issued on the day the scheme was announced that none of the 20 elite teams should take advantage.

And that would have been the right move, certainly in terms of corporate image. Even so, there is no difference between a claim from a football club and a claim from the brother-in-law of the Emir of Qatar — who owns The Ritz — if it achieves the intention of protecting jobs.

It is therefore utterly disingenuous — and shows a fundamental lack of understanding of the business of football, which would explain a lot — for Knight to make comparisons between expenditure on players and the positions of office staff.

Yes, Burnley could sell Ben Mee to ensure ticket-office personnel were paid. Yet with no trade in tickets for more than a year, what would be the point of that? It would weaken the squad and — as the only part of the football club still functioning is the team — threaten Burnley’s Premier League survival. And then, when the ticket office staff returned in readiness for next season, they could be selling tickets for the Championship. So there would be fewer of them. Meaning some staff would have to go.

For a former financial journalist, how does Knight not join these dots? How does he fail to appreciate that the employees of the club, and the playing staff, operate to entirely different imperatives under one roof? That one is active during lockdown, and the other is not?

That one has to be maintained, even at the expensive going rate, for the good of the other?

What would Knight’s cunning plan be for the survival of The Ritz? Hey, Sheik — if we sell all the beds, we can keep the maids.

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Re: Football's Magic Money Tree

Post by Chester Perry » Fri Mar 26, 2021 12:59 pm

Chester Perry wrote:
Thu Mar 25, 2021 12:10 pm
The Football Today Podcast looks at the possibility of a BeNeLiga

the blurb

On March 16th Belgium’s 25 biggest clubs voted unanimously to continue to explore a potential merger with the Dutch Eredivisie. It could lead to clubs doubling their revenue and become the 6th biggest league in Europe. Yet, it could also be the first of multiple cross-border leagues around the world such as a European Super League. Today we ask, what would the BeNeLiga mean for world football?

https://www.footballtodaypodcast.com//p ... ic-leagues

This is essentially an extension of the discussion in my previous post - really about the chase for money by a few already domestically dominant clubs. There is also the issue that 40% of Belgian clubs are foreign owned many part of a multi-club model.

The discussion also refers to a Deloitte report that I posted about in January the day after the Telegraph discussed the possibility of a Benelux league
Matt Slater in the Athletic today looks at the prospect of leagues merging - there are a lot of complex issues but I like the stance that came out of the Football Today Podcast yesterday - If it happens then a few will benefit at the expense of the many and it will accelerate the potential knockout blow of a European Super League.

https://theathletic.com/2470991/2021/03 ... er-league/

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Re: Football's Magic Money Tree

Post by Chester Perry » Fri Mar 26, 2021 1:26 pm

Reports emerging that DAZN have finally been granted the Serie A domestic rights - I wonder what the trade off was?

https://twitter.com/JamesHorncastle/sta ... 3822636033

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Re: Football's Magic Money Tree

Post by GodIsADeeJay81 » Fri Mar 26, 2021 1:29 pm

A merger between MLS and Mexican league is interesting and quite possibly considers the more passionate Latin American fan base more than the average American.

The Canadian league is only semi pro isn't it?
Getting swallowed up by a larger league would mean they'd have to go pro.

I could see a benefit to mergers over there if they had relegation /promotion, adds to the excitement.

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Re: Football's Magic Money Tree

Post by Chester Perry » Fri Mar 26, 2021 1:38 pm

GodIsADeeJay81 wrote:
Fri Mar 26, 2021 1:29 pm
A merger between MLS and Mexican league is interesting and quite possibly considers the more passionate Latin American fan base more than the average American.

The Canadian league is only semi pro isn't it?
Getting swallowed up by a larger league would mean they'd have to go pro.

I could see a benefit to mergers over there if they had relegation /promotion, adds to the excitement.
There are Canadian teams in the MLS

the promotion and relegation issues are part of the reason a full blown merger will not happen

Suspect that in the medium term if leagues merge and Confederation cup competition places are lost as a result there will be an argument that the national teams should merge - that was what FIFA wanted to do with Great Britain and why we stayed out of Olympic Football for so long and still do in the men's game

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