Laba360 are new shirt sponsors

Long Time Lurker · Post by **Long Time Lurker** » Mon Jul 02, 2018 2:31 pm

randomclaret2 wrote:Its a football shirt chaps....some real over reactions on here

It's obviously a good financial deal, but I don't think those of use voicing minor discontent over the commercial nature of the sponsor are hugely over reacting. Being proud of the shirt and everything that it stands for is a very big part of who we are. One of our managers binding promises is sweat on the shirt.

It would have been nice, or it would be nice, if the players and supporters actually had something on the shirt that they could truly believe in and get behind. Another reason to be proud, something that would mark us out as being different from other clubs and something that would generate publicity in line with the clubs social conscience. Something extra that we could all look to when we have to dig down deep and call upon our fighting spirit to make a positive difference.

We can't dispense with pragmatism and ignore lucrative financial opportunities, but we could operate with a sense of balance and that means our community ethos should be a factor in the deals that we make. When it comes to promotion concentrating purely on the money can be a very insular strategy that is less effective than adopting a more varied and creative approach.

For example, the simple donation of our sleeve sponsorship space to a worthy charity for a season could provide a huge amount of positive media exposure for the club, the recipient charity and all our associated sponsors. It isn't always about the money and helping others can be profitable in so many ways.

Buying a shirt that promotes a commercial company I don't personally endorse conflicts with my support for our team, because I am promoting both when I wear that shirt. A shirt with a positive endorsement for another thing that I do support would belay any conflict.

I think we are all proud of the developing culture at our club, but if it is really take hold then it has to be a part of everything that we do and everything that we are seen to be doing, including the way that we present ourselves to a wider audience through our promotional strategy.

NRC · Post by **NRC** » Mon Jul 02, 2018 2:34 pm

sounds like a labor party social media think-tank

Foulthrow · Post by **Foulthrow** » Mon Jul 02, 2018 2:37 pm

Colburn_Claret wrote:The club say a record deal, without giving a figure.
No surprise there then, but I did say I could put up with anything, so long as the club got a good deal. It sounds like they have.

Perhaps they are bringing a single out, followed by an album - after all we've got the European tour all lined up.

jlup1980 · Post by **jlup1980** » Mon Jul 02, 2018 2:40 pm

Long Time Lurker wrote:It's obviously a good financial deal, but I don't think those of use voicing minor discontent over the commercial nature of the sponsor are hugely over reacting. Being proud of the shirt and everything that it stands for is a very big part of who we are. One of our managers binding promises is sweat on the shirt.

It would have been nice, or it would be nice, if the players and supporters actually had something on the shirt that they could truly believe in and get behind. Another reason to be proud, something that would mark us out as being different from other clubs and something that would generate publicity in line with the clubs social conscience. Something extra that we could all look to when we have to dig down deep and call upon our fighting spirit to make a positive difference.

We can't dispense with pragmatism and ignore lucrative financial opportunities, but we could operate with a sense of balance and that means our community ethos should be a factor in the deals that we make. When it comes to promotion concentrating purely on the money can be a very insular strategy that is less effective than adopting a more varied and creative approach.

For example, the simple donation of our sleeve sponsorship space to a worthy charity for a season could provide a huge amount of positive media exposure for the club, the recipient charity and all our associated sponsors. It isn't always about the money and helping others can be profitable in so many ways.

Buying a shirt that promotes a commercial company I don't personally endorse conflicts with my support for our team, because I am promoting both when I wear that shirt. A shirt with a positive endorsement for another thing that I do support would belay any conflict.

I think we are all proud of the developing culture at our club, but if it is really take hold then it has to be a part of everything that we do and everything that we are seen to be doing, including the way that we present ourselves to a wider audience through our promotional strategy.

I agree with everything you've said here. Personally I'm not that bothered who our sponsors are but I see the benefit of only offering sponsorship to local businesses and / or charities. The problem with that ethos though is we compete in a league where money talks and this deal highlights that. We need to globalise our brand whilst we're in the Premier League rather than stay local.

Oshkoshclaret · Post by **Oshkoshclaret** » Mon Jul 02, 2018 2:52 pm

Image is from Laba 360's Twitter page

BennyD · Post by **BennyD** » Mon Jul 02, 2018 2:53 pm

LaBa.... its a bit too close to labia for my liking. This is definitely a company that should be sponsoring the Ba5tards.

Vino blanco · Post by **Vino blanco** » Mon Jul 02, 2018 2:59 pm

I like it, think it looks great. I hope it encourages more gambling in the UK, because gambling means more profits for excellent companies and more tax revenues for the government.

Grumps · Post by **Grumps** » Mon Jul 02, 2018 3:10 pm

The marina where they are based in malta is a fantastic place

Northerner · Post by **Northerner** » Mon Jul 02, 2018 3:28 pm

I like it.

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 3:29 pm

Sausage wrote:It does look a bit like Labia360. Write your own punchline.

My lips are sealed!

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 3:30 pm

Tribesmen wrote:Laba Laba do , we will be known as the Flintstones .

More likely a load of C's!

Claretmatt4 · Post by **Claretmatt4** » Mon Jul 02, 2018 3:45 pm

Somethingfishy wrote:Quite a few people seem to be getting in a flap about it......

It'll be curtains for the marketing department if they spell it wrong.

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 4:03 pm

NRC wrote:sounds like a labor party social media think-tank

Labour

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 4:05 pm

Perhaps they are paying us enough to sign a player!

Lord Beamish · Post by **Lord Beamish** » Mon Jul 02, 2018 4:31 pm

Cool kit. Sponsor’s Ligo is a bit much, but that’s the nature of the beast.
Glad we’ve kept the Raglan Sleeve, and that we’ve reverted to white shorts.

Long Time Lurker · Post by **Long Time Lurker** » Mon Jul 02, 2018 5:11 pm

IanMcL wrote:Labour

I think he meant to type Laba Party

AGENT_CLARET · Post by **AGENT_CLARET** » Mon Jul 02, 2018 5:13 pm

KRBFC wrote:A massive casino chip plastered in the middle, fantastic

The dafabet logo was bigger

mkmel · Post by **mkmel** » Mon Jul 02, 2018 5:16 pm

If you take out the logo then for me it is the best looking shirt and kit that we have had for many many years!

If I am being picky then I would also prefer a tight v neck and hooped socks but there again I am hard to please

Long Time Lurker · Post by **Long Time Lurker** » Mon Jul 02, 2018 5:20 pm

I've looked into the situation and the Enigma Cosmetic Surgery Clinic can perform a procedure called Labaplasty to reduce the size of our new logo and tidy it up a bit. It will cost us £1800 which can be paid in 18 monthly instalments.

Corky · Post by **Corky** » Mon Jul 02, 2018 5:47 pm

Goodness me, talk about selling your soul for 10 pieces of silver. I find it quite embarrassing.

boyyanno · Post by **boyyanno** » Mon Jul 02, 2018 6:10 pm

I have a huge problem with this shirt. The dafabet one had a logo in the middle and a small bit of text, the Fun88 was mainly just text. Wev'e given this lot two sections of text and a huge logo that is basically a casino chip. It' an absolute s*** show of a shirt and i'd pay more to get one without the sponser.

In the end this is just how football is going, the highest bidder gets what they want and the fans have to walk round like absolute helmets in somthing they A: don't like and B: quite possibly don't want to advertise.

Tall Paul · Post by **Tall Paul** » Mon Jul 02, 2018 6:12 pm

boyyanno wrote:I have a huge problem with this shirt. The dafabet one had a logo in the middle and a small bit of text, the Fun88 was mainly just text. Wev'e given this lot two sections of text and a huge logo that is basically a casino chip. It' an absolute s*** show of a shirt and i'd pay more to get one without the sponser.

In the end this is just how football is going, the highest bidder gets what they want and the fans have to walk round like absolute helmets in somthing they A: don't like and B: quite possibly don't want to advertise.

The fans don't have to.

boyyanno · Post by **boyyanno** » Mon Jul 02, 2018 6:19 pm

Tall Paul wrote:The fans don't have to.

Okay, you could choose not to buy a shirt, but then everyone loses out.

The point is that clubs are no longer dependant on the fans buying merchandise,season tickets or pretty much anything else. Not when they get that money and ten fold in sponsirships etc. Unfortunetley the better this club becomes the more the fans will matter less.

Walt · Post by **Walt** » Mon Jul 02, 2018 6:55 pm

What do we reckon the deal is worth?

£5m?

jrgbfc · Post by **jrgbfc** » Mon Jul 02, 2018 7:08 pm

With the money We've got these days do we really need to be selling our soul to some two bit Chinese betting company?

Tall Paul · Post by **Tall Paul** » Mon Jul 02, 2018 7:11 pm

jrgbfc wrote:With the money We've got these days do we really need to be selling our soul to some two bit Chinese betting company?

No, but they're not Chinese and all we've sold them is the right to sponsor our shirts.

Claret · Post by **Claret** » Mon Jul 02, 2018 7:31 pm

What an awful shirt. That logo is horrible on every level. Gambling can be obsessive and ruins many lives and should not be advertised. It also ruins sport. It also ruins what would otherwise be a bloody good shirt

scouseclaret · Post by **scouseclaret** » Mon Jul 02, 2018 7:35 pm

The only saving grace is that that horrendous logo won’t appear on my son’s shirt.

The Enclosure · Post by **The Enclosure** » Mon Jul 02, 2018 7:55 pm

I am with CT on this one......crash diet until i can get into a kids shirt with no logo.

claretblue · Post by **claretblue** » Mon Jul 02, 2018 8:02 pm

ClaretTony wrote:I've decided that if I am going to buy a home shirt for the new season then I'm going to lose some weight so I can fit into a large kids size with no sponsor on.

which season is that Tony?

ants_g · Post by **ants_g** » Mon Jul 02, 2018 8:03 pm

wilks_bfc wrote:It can’t be just me that is putting an extra vowel in the name each time they read it

Sausage and I on same wavelength

Yep... that's exactly what I saw

Long Time Lurker · Post by **Long Time Lurker** » Mon Jul 02, 2018 8:12 pm

Tall Paul wrote:No, but they're not Chinese and all we've sold them is the right to sponsor our shirts.

Maybe not

I really hope we did the necessary homework and exercised due diligence on this one. I'm quite partial to a bit of Chinese Calligraphy and naturally curious, so I spent a quick 10 minutes digging.

腊八 or Laba is a famous Chinese porridge festival, with 腊 or La being synonymous with the 12th moon of the lunar calendar and 八 or ba representing the 8th day of that month. So Laba is the literal translation for the day of the porridge festival.

The symbols on our shirt are 拉霸 with 拉 being synonymous with pulling or dragging and 霸 representing a tyrant or master. These character translations are some way off the name of a famous Chinese gambler from the 1800's or the descriptive phrase "Legendary Luck".

So I'm hoping someone from the club actually got the characters professionally translated before plastering them across the front of our shirt or they took 5 minutes to ask over the counter at the local Chinese takeaway. If these characters are simply the lazy by product of a Maltese marketing campaign that will revolve around a fictional figure their punters can empathise with and vainly try to emulate we really could end up looking like a bunch of C***ts or W****rs.

Our shirt will be seen across the globe and it would be a shame if any other potential investors are looking on and seeing something like grasping tyrants or pulling masters emblazoned across the chest of all our players.

I'm ok with the porridge festival association, because I like porridge and the celebration of prosperity through hard work that the festival represents is a good fit for our club.

ants_g · Post by **ants_g** » Mon Jul 02, 2018 8:17 pm

JohnDearyMe wrote:By that i meant that i hope the Government clamps down on betting companies and bans them from sponsoring teams, competitions etc.

Can see why the club takes the money in the current environment but i hope the wider picture changes soon

This..^^^
I to hope advertising gambling is banned across the board but we've deserved our day in the sun so why not take the money? I understand we're a club that takes pride in doing the right thing, such as not going bankrupt and leaving local businesses in debt (Portsmouth) and then carrying on regardless. But who honestly takes any notice of a shirt sponsor after the first time of seeing?

moaninclaret · Post by **moaninclaret** » Mon Jul 02, 2018 8:24 pm

I wont be buying a team shirt this season, it looks disgusting, i will probably buy another retro shirt, much classier and there are some really good ones available and they fit better than the proper team shirts, the last few have been designed to fit muscle bound orang utans and i happen to have a belly like a pig, so im gunna save myself a few quid utc

randomclaret2 · Post by **randomclaret2** » Mon Jul 02, 2018 8:32 pm

Some remarkable over reactions on this thread. Youd never know we're discussing a bloody football shirt...

Steve-Harpers-perm · Post by **Steve-Harpers-perm** » Mon Jul 02, 2018 8:38 pm

randomclaret2 wrote:Some remarkable over reactions on this thread. Youd never know we're discussing a bloody football shirt...

Be protests outside the clubshop judging some of the reactions on here.

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 8:43 pm

It's a Burnley shirt and it is Claret and Blue. Great.

For a lot of money...the sort of money which used to be our annual turnover, no doubt, we have a sponsor logo.

We should be pleased at the additional income towards our future growth.

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 9:26 pm

Just did a Google.

Promoting their Premier League sponsorship deal with 'big launch'.
https://www.usaonlinecasino.com/casino- ... t-to-miss/

bfcwest · Post by **bfcwest** » Mon Jul 02, 2018 9:33 pm

It looks awful with that ridiculous betting logo slapped across it. Shame as the shirt design is decent.

This shows a real lack of class from the board, what a shame. We had a chance to enhance our image on a global level, but chose to take the money and ruin it. Sean Dyche has built our reputation for doing things the right way, with British (and Irish) grit and determination coupled with a level headed respect and humility for how we conduct ourselves. A sponsor that better reflected these core values would have gone so much further in the long run, and I argue would outweigh the extra millions we got for selling our soul.

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 9:36 pm

Perhaps one can overestimate how much notice is taken of a team sponsor, unless you are one the largest brands in club football.

evensteadiereddie · Post by **evensteadiereddie** » Mon Jul 02, 2018 9:37 pm

"We should be pleased at the additional income towards our future growth."

It's a fair point, Ian, but I'm finding this - on top of our ahem, partnership with Ladbrokes - pretty distasteful.

South West Claret. · Post by **South West Claret.** » Mon Jul 02, 2018 9:44 pm

Struth! Are there rules about the size taken up by the sponsors name/logo does any one know?

Also what exactly do this lot do/make?

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 9:46 pm

The prem money is distasteful.
The money which falls into a footballers pocket is distasteful.
Betting is distasteful...unless you win!

It is just a logo which we will all forget about. Some may use the company for a flutter. Others will forget it totally and just remember it is the club shirt and crest.

Hope we got shedloads, as we should do, for these companies.

bfcwest · Post by **bfcwest** » Mon Jul 02, 2018 9:49 pm

IanMcL wrote:Perhaps one can overestimate how much notice is taken of a team sponsor, unless you are one the largest brands in club football.

Why do you think they are paying so many millions if it doesn't get noticed?! I've watched Premier league games in bars all over the world and the logo on the shirt is highly noticeable, hence the millions invested. For the next few years we will be seen as the massive pretend casino chip club, I think that's a bit of a gamble!

Grimsdale · Post by **Grimsdale** » Mon Jul 02, 2018 9:53 pm

South West Claret. wrote:Struth! Are there rules about the size taken up by the sponsors name/logo does any one know?

Last season it was 250 square cm, so I assume it's much the same this season.

Easy to work out if it's a rectangular logo but with our new one it will require someone with better geometry skills than I have.

IanMcL · Post by **IanMcL** » Mon Jul 02, 2018 9:53 pm

Can't say i have looked at any logo with any intent or consciousness.

Sometimes they hit you on the face, but not that often. Never thought about after the moment.

PutTheWheelieBinsOut · Post by **PutTheWheelieBinsOut** » Mon Jul 02, 2018 9:54 pm

Hope we have all the sponsor money upfront, as it's a new company and we all know how it goes for a lot of new companies. Lets hope we not left with egg on our face by the end of the season.

As for the shirt itself, I can't help feeling its a little bit s***, cheapest design, maximum profit. But then I always think this every season, and every season I buy the new shirt, and somehow it doesn't seem so bad by the end of the season... or is it when I see the new shirt I think the previous one was quite good?.

CombatClaret · Post by **CombatClaret** » Mon Jul 02, 2018 9:56 pm

The club should certainly take finacial advantage of the situation of we find ourselves in.

But at the same time I think the shirt looks a bit t0ss. The logo is so poor just from a design perspective. Makes Fun88 look stylish.

Not at all a serious UK bookie (https://www.laba360.co.uk/#/) as I understand it though you must have a licenced UK presence to sponspor a shirt so just register the company and create a cr8p site no one in the UK will ever use.
The launch video is also pretty terrible, I've made some simple corporate videos and this is the sort I phone in and charge a few hundred quid for, hardly Premier League.
https://www.youtube.com/watch?v=t2dk6ScM4BI

South West Claret. · Post by **South West Claret.** » Mon Jul 02, 2018 9:59 pm

A betting outfit eh...you could have fooled me

CFS · Post by **CFS** » Mon Jul 02, 2018 9:59 pm

Super super laba
Super super laba
super super laba
super laba 360
(repeat till tired)