Turf Moor valued at £1.1m

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claptrappers_union
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Turf Moor valued at £1.1m

Post by claptrappers_union » Sun Jun 02, 2019 10:39 pm

If you want your business to secure the naming rights to Turf Moor, you’ll have to shell out a million quid a year.

Old Trafford is £26.75m a year according to Duff & Phelps - Football marketing experts.

https://offthepitch.com/a/spurs-stadium ... fM3Se1f7iA" onclick="window.open(this.href);return false;

dsr
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Re: Turf Moor valued at £1.1m

Post by dsr » Sun Jun 02, 2019 10:44 pm

Brighton worth more than Wolves? The name Molineux costing less to replace than the name Amex? Rubbish.

Turf Moor is worth far more than a million quid a year because of its history. Or put the other way round, £1.1m is far too low and too insignificant a sum relative to other income, to be worth considering for the loss of history it would entail.

A historic ground name is more expensive to replace than a new one because of the history. How much would Man City fans care if they lost the name Etihad? How much would Man United fans care if they lost the name Old Trafford? The two answers are not the same - not even close.
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Bin Ont Turf
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Re: Turf Moor valued at £1.1m

Post by Bin Ont Turf » Sun Jun 02, 2019 10:45 pm

The name is priceless.

Don't go messing with it.

Pstotto
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Re: Turf Moor valued at £1.1m

Post by Pstotto » Sun Jun 02, 2019 10:45 pm

Slags...

Chester Perry
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Re: Turf Moor valued at £1.1m

Post by Chester Perry » Sun Jun 02, 2019 10:47 pm

first posted about this over a week ago - see posts #1201 #1258

http://uptheclarets.com/messageboard/vi ... start=1200" onclick="window.open(this.href);return false;

Paul Waine
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Re: Turf Moor valued at £1.1m

Post by Paul Waine » Sun Jun 02, 2019 11:01 pm

dsr wrote:Brighton worth more than Wolves? The name Molineux costing less to replace than the name Amex? Rubbish.

Turf Moor is worth far more than a million quid a year because of its history. Or put the other way round, £1.1m is far too low and too insignificant a sum relative to other income, to be worth considering for the loss of history it would entail.

A historic ground name is more expensive to replace than a new one because of the history. How much would Man City fans care if they lost the name Etihad? How much would Man United fans care if they lost the name Old Trafford? The two answers are not the same - not even close.
Hi dsr, doesn't it all come down to "location, location, location?" Premier League club in "big city" with extensive history of success equals high value, other Premier League clubs from smaller towns/cities with limited recent success, probably equals lower value.

Wolves have only recently got back into PL - and Molineux is in Wolverhampton. Is that a "bigger name" and better "branding opportunity" than Brighton on the south coast near London? But, D&P are only suggesting £50k difference.

I'm impressed that Turf Moor comes above the Vitality Stadium - but I guess that is down to Bournemouth's limited football history.
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dsr
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Re: Turf Moor valued at £1.1m

Post by dsr » Sun Jun 02, 2019 11:11 pm

Paul Waine wrote:Hi dsr, doesn't it all come down to "location, location, location?" Premier League club in "big city" with extensive history of success equals high value, other Premier League clubs from smaller towns/cities with limited recent success, probably equals lower value.

Wolves have only recently got back into PL - and Molineux is in Wolverhampton. Is that a "bigger name" and better "branding opportunity" than Brighton on the south coast near London? But, D&P are only suggesting £50k difference.

I'm impressed that Turf Moor comes above the Vitality Stadium - but I guess that is down to Bournemouth's limited football history.
Molineuix is a historic name which both reduces the value (because people will still use the old name) and increases the cost (because the premium for persuading people to change is higher). But as far as history and location is concerned, the target market for football stadium advertising is football fans. There are more football fans in Wolverhampton than there are in Brighton; and although there is much more money in Brighton & Sussex than in Wolverhampton & surrounding area, if that money isn't interested in football results, it has little value to a sponsor.

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Re: Turf Moor valued at £1.1m

Post by RingoMcCartney » Sun Jun 02, 2019 11:41 pm

Just been confirmed, by Deloitte, for " Ringo McCartney" I'd get a curry and 2 pints of mild.

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Re: Turf Moor valued at £1.1m

Post by RingoMcCartney » Sun Jun 02, 2019 11:44 pm

Burnley Football Club - established 1882 in Lancashire in the north west of England. Founder members of the Football League. Winners of the FA Cup. Winners of each and every level of English Footballs Division Titles. The smallest town to be Champions of England and to represent England in the highest level of European cup competition.

Form is temporary.

History is permanent.

You cannot buy it.
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Jimmymaccer
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Re: Turf Moor valued at £1.1m

Post by Jimmymaccer » Mon Jun 03, 2019 12:13 am

The Turf............

End of.
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Wile E Coyote
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Re: Turf Moor valued at £1.1m

Post by Wile E Coyote » Mon Jun 03, 2019 12:24 am

numerous clubs accept changes , but we won't.

Turf is the turf, there is no alternative and that's that.
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bobinho
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Re: Turf Moor valued at £1.1m

Post by bobinho » Mon Jun 03, 2019 1:18 am

Some name changes matter, and some don’t.

For example, the bee hole end was always that to me... but now it’s the Jimmy McIlroy stand. And that’s how it is and how I refer to it.

The longside was always that to me. And it still is because the James Hargreaves stand means nothing whatsoever to anyone other than James Hargreaves.

Devils_Advocate
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Re: Turf Moor valued at £1.1m

Post by Devils_Advocate » Mon Jun 03, 2019 10:01 am

Get it sold off its only a name. With that kind of cash we could probably buy Jon Walters good leg for a season or two

theroyaldyche
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Re: Turf Moor valued at £1.1m

Post by theroyaldyche » Mon Jun 03, 2019 10:08 am

Chester Perry wrote:first posted about this over a week ago - see posts #1201 #1258

http://uptheclarets.com/messageboard/vi ... start=1200" onclick="window.open(this.href);return false;
No point bringing the past into it

:lol:

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Re: Turf Moor valued at £1.1m

Post by IanMcL » Mon Jun 03, 2019 10:14 am

Turf Moor, iconic.

wilks_bfc
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Re: Turf Moor valued at £1.1m

Post by wilks_bfc » Mon Jun 03, 2019 10:40 am

Jimmymaccer wrote:The Turf............

End of.

Wrong


It’s t’Turf :D

Marty Dobson
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Re: Turf Moor valued at £1.1m

Post by Marty Dobson » Mon Jun 03, 2019 10:47 am

Only for those who know the price of everything and the value of nothing.

Spike
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Re: Turf Moor valued at £1.1m

Post by Spike » Tue Jun 04, 2019 1:27 pm

wilks_bfc wrote:Wrong


It’s t’Turf :D
it is the Turf!

t'Turf is used when going t'Turf .To the Turf

tim_noone
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Re: Turf Moor valued at £1.1m

Post by tim_noone » Tue Jun 04, 2019 10:43 pm

Wile E Coyote wrote:numerous clubs accept changes , but we won't.

Turf is the turf, there is no alternative and that's that.
I believe Burnley are in talks with Venkys... 2million pounds as Been mentioned plus a Family Bucket Large fries and a Bottle of Pepsi."The Venkys Stadium"

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