Matchday ticket prices

[Quickenthetempo]

That will be interesting.

Cardiff have offered a £20 reciprocal deal which would allow us to go there for a maximum of £20. I suspect we won’t accept that though although hope we do.

It wouldn’t surprise me to see us charge more than £30 for some games.

Going off the price for the Jimmy Mac lower for the Rovers game, £35.
I think that's what we will charge away fans for the bigger games.

Not sure many will fill it either.

[NewClaret]

Is it ripping off less committed fans, or rewarding loyal season ticket holders? I guess it depends on your perspective.

I’m in the “prices should be as cheap as possible” camp. I actually wish they were set nationally at something reasonable like £20 adults/£10 concessions max so that football remains affordable for the masses and is fair for all fans, independent of owners decisions.

But to your point, while that regulation/standardisation doesn’t exist, I think there is an element where as ST holders we should also expect to be rewarded for committing to a whole season.

[daveisaclaret]

It isn't a reward to me as a season ticket holder that prices for other people are extortionate.

[NewClaret]

Just looking at Blackburn tickets (there's not many left if looking for two or more together) and the prices.

Thanks for posting the prices aggi.

The fact there’s not many left for more than two together is interesting because I understood that they needed to leave a couple of thousand for walk ons so either we have a lot more members than I expected buying them up or we might’ve sold more ST’s than I thought…?

Which would tie in to the walk on prices being higher. Ultimately if you have limited supply of something due to high ST take up, the club are going to be confident of selling them at a higher price.

And I can only see these walk on prices driving up ST sales in future to be honest.

[quoonbeatz]

£30 for a one off championship football match doesn't seem that bad, but £35 does.

[ŽižkovClaret]

£30 for a one off championship football match doesn't seem that bad, but £35 does.

I guess it depends on the comparison.

That's probably considered cheap for a concert, and i spent somewhere near that in the cinema in Liverpool this year, albeit in a nice seat.

[NewClaret]

£30 for a one off championship football match doesn't seem that bad, but £35 does.

What’s clear from that pricing is that it’s highly variable depending on stand and game category.

Hopefully those that are more price sensitive will be given an easy means of identifying the cheaper games/seats so they can pick and choose what they want to go to.

[NewClaret]

I guess it depends on the comparison.

That's probably considered cheap for a concert, and i spent somewhere near that in the cinema in Liverpool this year, albeit in a nice seat.

I looked at cricket tickets for the Eng v Aus T20 recently. Cheapest I could find were £59, party stand £74.

Liam Gallagher gig £80 cheapest available when I managed to buy.

[quoonbeatz]

Yeah was more saying it feels a bit odd to me thinking that, given its only a fiver difference.

[ŽižkovClaret]

Yeah was more saying it feels a bit odd to me thinking that, given its only a fiver difference.

There are things that can tip the mind over from willing to unwilling. I had bought a ticket to see a concert in Milan for 25 euro, however then realised i'd need to also pay to join the venue's club to be admitted, despite having a ticket, and give all my personal info short of blood type, and a further 15 euro.

Needless to say i'm not bothering now.

[claret2018]

I got several free tickets last season through my bank as they’re a PL sponsor, that won’t be happening this season. Looking at the prices it soon adds up for a family of 4 as walk ons

[Jamesy]

They look roughly in keeping with Sheffield Wednesday's prices, where the top Adult price is £54 and the lowest is £30.

Imagine we'll provide better value for that money

Sheffield is a large thriving city with plentiful employment opportunities in professional, management and manual occupations and considerably higher wages than East Lancs.
People are more likely to be able to afford those ticket prices over there.

[Jamesy]

Why do you keep referring to members as queue jumpers Tony?
I personally find your term offensive, some people esp those who live a distance away find the membership scheme very good as season tickets would not be viable option.
I will continue to support the Clarets in the way that suits me best, and don’t like to be labelled a queue jumper.

It is queue jumping though. I live a distance away and buy season tickets and away tickets through a points system which is supposed to reward loyalty.
So because you don’t want to invest in a season ticket because you will miss some games (even though you can sell them back to the club if there is demand) you pay your membership and get a ticket to premium away games in front of a loyal home and away supporter? You are queue jumping, no two ways about it. And Alan Pace has facilitated this for you.
Money talks.

[Foshiznik]

Ok, it took me waaaaay too much time to do this but here are the 2024/25 EFL Championship General sale ticket prices (from own research and using the only available official source information (Mostly prices of general sale adult tickets for first home game)

All prices dependant on stand and match category.

B@st@rds - £30
Bristol City - £25-£35
Cardiff - £19-£31
Coventry - £20-£30
Derby - £22-£30
Hull - £20-£32
Leeds - £32-£47
Luton - £20-£30
Middlesbrough - £24-£33
Millwall - £28-£38
Norwich - £26-£40
Oxford - £20-£30
Plymouth - £23-£33
Portsmouth - £22 - £35
Knobbers - £30-£35
QPR - £21-£42
Sheff Utd - £25-£40
Sheff Wed - £27-£59
Stoke - £20-£42
Sunderland - £20-£45
Swansea - £23.50-£32.50
Watford - Not published.
WBA - £30-£32

[Quickenthetempo]

It is queue jumping though. I live a distance away and buy season tickets and away tickets through a points system which is supposed to reward loyalty.
So because you don’t want to invest in a season ticket because you will miss some games (even though you can sell them back to the club if there is demand) you pay your membership and get a ticket to premium away games in front of a loyal home and away supporter? You are queue jumping, no two ways about it. And Alan Pace has facilitated this for you.
Money talks.

Do you not get the chance of 2 away tickets before ST holders in the Bob Lord corporate?
You pay around the same as the corporate in the Jimmy Mac, who get the chance of 2 away tickets upto 2 weeks before going on sale.

[Jamesy]

Do you not get the chance of 2 away tickets before ST holders in the Bob Lord corporate?
You pay around the same as the corporate in the Jimmy Mac, who get the chance of 2 away tickets upto 2 weeks before going on sale.

We have been 100 club members for over 15 years. I go to away games and my brother doesn’t. I buy my tickets using my accumulated points. However, you are partly correct. If a couple of people decided to buy corporate season tickets in Bob Lord Trophy Room they can email commercial department for one ticket per person for away games.
So even though they have bought a new corporate season ticket at over £3k I suppose they could be classed as queue jumping.

[Quickenthetempo]

We have been 100 club members for over 15 years. I go to away games and my brother doesn’t. I buy my tickets using my accumulated points. However, you are partly correct. If a couple of people decided to buy corporate season tickets in Bob Lord Trophy Room they can email commercial department for one ticket per person for away games.
So even though they have bought a new corporate season ticket at over £3k I suppose they could be classed as queue jumping.

I think the JM was around 1250 last year with the perk.

Around the same price you would pay as a walk on in the upper longside for the full season.

[Jamesy]

I think the JM was around 1250 last year with the perk.

Around the same price you would pay as a walk on in the upper longside for the full season.

I find it hard to believe that they would have been allowed 2 away tickets each? It’s only one per person in BL hospitality and it is over two and a half times the price of JM. But if you know someone who was in there it must be true but not really ethical.

[groove]

I looked at cricket tickets for the Eng v Aus T20 recently. Cheapest I could find were £59, party stand £74.

Liam Gallagher gig £80 cheapest available when I managed to buy.

They are one off events though. You can't compare them to our home games, of which there will be 23 next season. A gig is a unique event which is imprinted on the memory forever. A football match is one small fraction of what could potentially be a forgettable season. Football is a rip off.

[Dyched]

Can’t get to most home games so no need for the season ticket. But haven’t been on now for 2 years due to the cost of a one off ticket. Or the 2/3 that we’ll need depending. Unless things change and a season ticket makes sense, probably won’t be going on again unless a cheaper cup tie.

[Jamesy]

I hope Alan Pace doesn’t get egg on his face in the near future.
If we have a few unremarkable seasons in the Championship and become a club like PNE then our attendances will drop off significantly.
Will he then freeze season ticket prices and individual match day prices? Doubtful. The club will also struggle to sell the currently overpriced hospitality packages.
These platinum and gold membership ticket guarantee packages won’t have any appeal at all then if there is going to be an abundance of home and away tickets.
For his and the board’s sake we need to do well on the playing side to justify charging the current prices and keep bums on seats.
The problem with this however, is that if we are successful on the pitch we as supporters will have well above inflation price increases to swallow year on year.

[ClaretTony]

Can’t get to most home games so no need for the season ticket. But haven’t been on now for 2 years due to the cost of a one off ticket. Or the 2/3 that we’ll need depending. Unless things change and a season ticket makes sense, probably won’t be going on again unless a cheaper cup tie.

A friend of mine, a season ticket holder for years, had to give his up due to personal circumstances. He goes on very occasionally now and decided to go to the Forest game at the end of last season only to find that the cheapest ticket was £45. He didn't bother.

[Dyched]

A friend of mine, a season ticket holder for years, had to give his up due to personal circumstances. He goes on very occasionally now and decided to go to the Forest game at the end of last season only to find that the cheapest ticket was £45. He didn't bother.

Same here. Had season tickets in the past. Looked at a couple of games last season as well as the season before but decided against it. As it stands right now if I could get a season I would, but doubt that would be the case in a year or 2s time. The feeling of wanting to be at the Turf when were playing has faded.

[ClaretTony]

The feeling of wanting to be at the Turf when were playing has faded.

And they should be worried about that

[Jamesy]

A friend of mine, a season ticket holder for years, had to give his up due to personal circumstances. He goes on very occasionally now and decided to go to the Forest game at the end of last season only to find that the cheapest ticket was £45. He didn't bother.

I don’t really blame him. I think Pace and co need to have a reality check, however I won’t hold my breath.

As I said in other posts my brother and I have been hospitality ST holders for years. I’m not a wealthy man by any stretch but enjoy the comfort of a premium seat and food and a lounge on matchdays. The increase in our ST price for next season though is a serious p!ss take towards loyal supporters.

We renewed to keep our seats but if they decide to increase our prices again next season by a further 20+ % then we will have to give it some serious consideration.

[NL Claret]

Same here. Had season tickets in the past. Looked at a couple of games last season as well as the season before but decided against it. As it stands right now if I could get a season I would, but doubt that would be the case in a year or 2s time. The feeling of wanting to be at the Turf when were playing has faded.

I’m similar, didn’t renew ST during pandemic / lockdown seasons. Didn’t go once in the relegation season however went to about 8 games in the championship winning season usually paying around £28 in the BLS. Did not go once last season.

I can afford the ticket prices but I won’t pay them as I believe they are not value for money and overpriced.

That feeling has long gone for me, it is either non league or TV for me now. I went onto the website to look at ticket prices, it wanted me to login or register, I couldn’t even be bothered doing that.

[NewClaret]

They are one off events though. You can't compare them to our home games, of which there will be 23 next season. A gig is a unique event which is imprinted on the memory forever. A football match is one small fraction of what could potentially be a forgettable season. Football is a rip off.

Ultimately, it’s entertainment either way.

At a gig you have a venue to to open and staff with a million stewards, etc. Exactly the same as a football match. Then there’s the entertainers themselves to pay. Maybe an handful at most for a gig, 22 at least for a sporting event. They need paying too.

It’s up to you whether you make it a one off event (I.e. attend once a year) or more often. In the case of the Liam gig I enjoyed it so much I considered going back. I typically do a few cricket games a season.

The point is, relative to other forms of entertainment on a price per minute basis football is very, very competitive on a individual ticket basis.

If you choose to buy a season ticket it’s astoundingly cheap.

[Dyched]

I’m similar, didn’t renew ST during pandemic / lockdown seasons. Didn’t go once in the relegation season however went to about 8 games in the championship winning season usually paying around £28 in the BLS. Did not go once last season.

I can afford the ticket prices but I won’t pay them as I believe they are not value for money and overpriced.

That feeling has long gone for me, it is either non league or TV for me now. I went onto the website to look at ticket prices, it wanted me to login or register, I couldn’t even be bothered doing that.

Haha did that myself (the logging in)

Same here, thing is if they were a touch more realistic on the pricing I may end up going on 3 or 4 games in the Championship (midweeks easier for me) or maybe more. So overall I’d end up spending 3/4 times as much on tickets and on the ground than I would choosing to go for a one off game at the current prices. But the less I’ve been the less bothered I’ve been. Used to feel like I was missing out when I couldn’t go. Now when I can, I’m not fussed.

[NewClaret]

I hope Alan Pace doesn’t get egg on his face in the near future.
If we have a few unremarkable seasons in the Championship and become a club like PNE then our attendances will drop off significantly.
Will he then freeze season ticket prices and individual match day prices? Doubtful. The club will also struggle to sell the currently overpriced hospitality packages.
These platinum and gold membership ticket guarantee packages won’t have any appeal at all then if there is going to be an abundance of home and away tickets.
For his and the board’s sake we need to do well on the playing side to justify charging the current prices and keep bums on seats.
The problem with this however, is that if we are successful on the pitch we as supporters will have well above inflation price increases to swallow year on year.

It’s just supply and demand Jamesy.

They charge more because they’ve sold all the season tickets (they’re now sold out) and don’t have many tickets left, as illustrated by aggi struggling to get two together for Rovers. If ST demand drops they’ll charge less.

Personally I hope this money is deployed to keeping our best players and giving us the best chance of going up. That remains to be seen.

[BigChaCha]

I'm happy as long as my hospitality package doesn't go up!

[Jamesy]

I'm happy as long as my hospitality package doesn't go up!

It will pal, mark my words. Ours has gone up by over 40% in just three seasons. Staggering.

[CrosspoolClarets]

From an owner’s perspective it is easy to see that matches are similar to concerts or England matches and should be priced accordingly, as a premium entertainment day out.

The trouble is, club matches for many are not that, they are a chance to get together regularly with friends or family, 23 times a season plus away games and cups. It is a community event, not a national concert of the type people treat themselves to 2 or 3 a season.

So the season ticket is reasonable value, but I’m not convinced the walk on is. If I were only attending 2 or 3 a season as a walk on, often sat in places at the edges of the stands, with unknown people around me and an unknown quality of match to follow, I would jack that it pretty quick unless we were in a golden era. Lose semi-regular people, they may never return.

Not convinced by the business model in that sense, long term.

[bigdavethemaddog]

football is getting expensive across the board now- my local EFL team Harrogate charge £27 for League Two football, National League seems to have crept over £20 a ticket so not a cheap hobby now

[ClaretAndJew]

Level 10 on the football pyramid Kendal Town, their season tickets are £120.

It's just how much things cost now.

A lot of people think it's 30 years ago when £30 for a football shirt was normal.

[jrgbfc]

Level 10 on the football pyramid Kendal Town, their season tickets are £120.

It's just how much things cost now.

A lot of people think it's 30 years ago when £30 for a football shirt was normal.

For 20+ games thats not too ridiculous. Colne charge 7 quid a game and think they're in same league.
With the cost of going on the Turf now and the amount of TV games i wouldn't blame anyone who decided being a walk on just wasn't worth it.

[ISpeds00]

Just paid £94 x 2 for 2 adult tickets
1st game and rovers game
Not reyt arsed about many more as i'll have access to a season ticket as and when someone doesnt go on - or the games will be on the stick

[Vegas Claret]

wait what, 55 quid for Championship football ??????

[NL Claret]

For 20+ games thats not too ridiculous. Colne charge 7 quid a game and think they're in same league.
With the cost of going on the Turf now and the amount of TV games i wouldn't blame anyone who decided being a walk on just wasn't worth it.

It isn’t worth it. Season tickets are the VFM option if you attend most games but if you don’t/cannot then not, if you have become quite choosy about going on the these prices make it a simple no when you can watch it on the firestick . 3 match tickets are more than a firestick.

Ramsbottom United £9, ST £120. I’m sure Kendal Town was only £6 last season, perhaps they’ve had to increase prices due to the cost of moving to the Northern League?

[Wile E Coyote]

corporate pricing, sadly many genuine fans cant come close to affording to pay.
betting companies welcome though....so they have their priorities right !

[aggi]

It is queue jumping though. I live a distance away and buy season tickets and away tickets through a points system which is supposed to reward loyalty.
So because you don’t want to invest in a season ticket because you will miss some games (even though you can sell them back to the club if there is demand) you pay your membership and get a ticket to premium away games in front of a loyal home and away supporter? You are queue jumping, no two ways about it. And Alan Pace has facilitated this for you.
Money talks.

To be fair, it existed a long time before Alan Pace came in. The foundation allowed people to "queue jump" and get away tickets without having a season ticket or points for many years but, and I don't know why, it never attracted the ire that the new schemes have.

[aggi]

Just noticed I missed Jimmy Mac upper off.

Obviously a lot of focus on the top £55 price but realistically there is only a handful of seats on sale at this price, they are virtually all taken by season tickets.

[Jamesy]

To be fair, it existed a long time before Alan Pace came in. The foundation allowed people to "queue jump" and get away tickets without having a season ticket or points for many years but, and I don't know why, it never attracted the ire that the new schemes have.

Agreed.