Twix reduced in size

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Woodleyclaret
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Twix reduced in size

Post by Woodleyclaret » Wed Jul 06, 2022 7:52 pm

Owing to rising costs the makers of Twix have reduced the dimensions of the product on sale
Needless to say the price has not been changed

Caballo
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Re: Twix reduced in size

Post by Caballo » Wed Jul 06, 2022 7:53 pm

Shrinkflation

conyoviejo
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Re: Twix reduced in size

Post by conyoviejo » Wed Jul 06, 2022 7:54 pm

Must be cheaper than Lurpak.

Venkys4eva
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Re: Twix reduced in size

Post by Venkys4eva » Wed Jul 06, 2022 8:04 pm

Its called value engineering! Ive done value engineering on many food products over the years all good fun! Then 12 months later a new MD will come into the buisness with a vision of making a quality high end product. He/she will want everthing made bigger so always best to keep all your notes to reverse everything you did 12 months earlier... until the next one arrives and then obviously it all starts all over again :mrgreen:

Nonayforever
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Re: Twix reduced in size

Post by Nonayforever » Wed Jul 06, 2022 8:13 pm

Venkys4eva wrote:
Wed Jul 06, 2022 8:04 pm
Its called value engineering! Ive done value engineering on many food products over the years all good fun! Then 12 months later a new MD will come into the buisness with a vision of making a quality high end product. He/she will want everthing made bigger so always best to keep all your notes to reverse everything you did 12 months earlier... until the next one arrives and then obviously it all starts all over again :mrgreen:
Reminds me of a project being undertaken at a customer that I was involved with. The company , GEC, spent about £3m on r & d surrounding a "new" idea, they hit a brick wall with progress so contacted a retired employee only to find the project has been researched years ago and had been abandoned at exactly the same point.
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beddie
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Re: Twix reduced in size

Post by beddie » Wed Jul 06, 2022 8:33 pm

I’ve often explained to my son that when I was a teenager Mars bars were a really good size both in length and thickness compared to todays meagre efforts. In the good old days one Mars bar would fill you up, these days it would take at least two. :D

Im_not_Robbie_Blake
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Re: Twix reduced in size

Post by Im_not_Robbie_Blake » Wed Jul 06, 2022 9:02 pm

THIS IS SCANDALOUS.

martin_p
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Re: Twix reduced in size

Post by martin_p » Wed Jul 06, 2022 9:42 pm

beddie wrote:
Wed Jul 06, 2022 8:33 pm
I’ve often explained to my son that when I was a teenager Mars bars were a really good size both in length and thickness compared to todays meagre efforts. In the good old days one Mars bar would fill you up, these days it would take at least two. :D
True, just ask Marianne Faithfull!
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ten bellies
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Re: Twix reduced in size

Post by ten bellies » Wed Jul 06, 2022 9:59 pm

Venkys4eva wrote:
Wed Jul 06, 2022 8:04 pm
Its called value engineering! Ive done value engineering on many food products over the years all good fun! Then 12 months later a new MD will come into the buisness with a vision of making a quality high end product. He/she will want everthing made bigger so always best to keep all your notes to reverse everything you did 12 months earlier... until the next one arrives and then obviously it all starts all over again :mrgreen:
Don't you just love corporates? I worked in textile manufacturing production for 15 years and came across the corporate slime that stole a wage, mainly sales, marketing and HR.

Loyal Supporter
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Re: Twix reduced in size

Post by Loyal Supporter » Wed Jul 06, 2022 10:02 pm

ten bellies wrote:
Wed Jul 06, 2022 9:59 pm
Don't you just love corporates? I worked in textile manufacturing production for 15 years and came across the corporate slime that stole a wage, mainly sales, marketing and HR.
What was your position with the company. Did you blow the whistle on them?

SouthLondonexile
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Re: Twix reduced in size

Post by SouthLondonexile » Wed Jul 06, 2022 10:16 pm

Is there just one biscuit now?

bfcjg
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Re: Twix reduced in size

Post by bfcjg » Wed Jul 06, 2022 10:16 pm

Twi.

Cardclaret
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Re: Twix reduced in size

Post by Cardclaret » Wed Jul 06, 2022 10:18 pm

The Americans call this sort of thing Hershy drift. The constant tweaking of a product to save money results in a different product, Hershy chocolate is not what it was.

jdrobbo
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Re: Twix reduced in size

Post by jdrobbo » Wed Jul 06, 2022 11:01 pm

BREAKING…

The new, smaller TWIX, will be sold on all Turf Moor concourses, for the increased price of £4.20

IanMcL
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Re: Twix reduced in size

Post by IanMcL » Thu Jul 07, 2022 12:48 am

Can't be smaller than the ones in a Celebrations selection, can it?

Quicknick
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Re: Twix reduced in size

Post by Quicknick » Thu Jul 07, 2022 1:51 am

martin_p wrote:
Wed Jul 06, 2022 9:42 pm
True, just ask Marianne Faithfull!
:lol: :lol:

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